Job Description

Job Category: Marketing
Degree Level: Bachelor's Degree
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Responsibilities:

• Develop and execute regional marketing strategies to drive business growth and increase brand awareness
• Conduct market research, analyze market trends, and provide insights to inform marketing strategies
• Manage and execute marketing campaigns across various channels, including digital, social media, and events
• Collaborate with cross-functional teams, including sales, product, and creative, to ensure alignment and maximize impact
• Manage and develop a team of marketing professionals, providing guidance and coaching to ensure success
• Analyze and report on marketing metrics, including ROI, and provide recommendations for improvement
• Identify and capitalize on new business opportunities and partnerships

Requirements:

• Minimum 5 years of experience in marketing management, preferably in a regional or global role
• Proven track record of developing and executing successful marketing strategies
• Strong understanding of marketing principles, including segmentation, targeting, and positioning
• Excellent leadership, communication, and project management skills
• Ability to work in a fast-paced environment and adapt to changing priorities
• Strong analytical and problem-solving skills, with experience in marketing metrics and ROI analysis

About Us:
"Apparel Group is a global fashion and lifestyle retail conglomerate residing at the crossroads of the modern economy - Dubai, United Arab Emirates. Today, the Apparel Group caters to thousands of eager shoppers through its more than 1750+ stores and 75+ brands across all platforms employing 17,000 multicultural staff covering four continents.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Singapore, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines. Also, Apparel Group provides customers the experience of shopping from the comfort of their own home with ease and convenience via our E-Commerce site 6thStreet.com
Apparel Group Operates Brands from around the world, originating from USA, Canada, Europe, Australia, Asia and include leading names in Fashion, Footwear & Lifestyle such as Tommy Hilfiger, Charles & Keith, Skechers, Aldo, Nine West, Aeropostale, Jamie's Italian to name a few and other key brands include Tim Hortons, Cold Stone Creamery, Inglot, Rituals etc..
The Apparel Group owes its amazing growth to the vision and guidance of its dynamic Chairman, Nilesh Ved, who has taken the company from strength to strength since its inception in the last two decades."

Skills Required