Job Description

Objective:
To ensure ideal brand positioning in terms of product offering to the target profile, and achieve gross margin target with healthy sell through of 60%.
Key Responsibilities:
Product Range:
? Develop brand strategy for understanding target customers and brand position in the market.
? Planning each category based on performance, potential & trends.
? Establish purchase strategy for each season based on historic data/reports presented by planning team.
? Deep dive into grading of stores based on country, elite fashion stores or economical stores.
? Analyze and develop procurement strategy for seasonal sale on the grounds of historic performance of products.
? Generate pricing plan based on perceptive pricing and competitive intelligence
? Procure directly from the principle
Order Management:
? Generate procurement orders timely to ensure on-time-delivery according to service level agreement and also adhere to purchase plan.
? Keep track of in-transit inventory from supplier to warehouse to ensure seamless movement to goods.
Vendor Management:
? Establish and sustain long-term relationships with suppliers to ensure fair deals.
? Ensure on-time delivery of products and adhere to compliance with the contracts of purchase.
Store Management:
? Visit stores to ensure proper store display of product categories and to understand performing and non-performing goods
? Visit competitor stores to understand bench marking, and for inspiration
? Maintain weeks of cover, monitor stock levels, and plan purchases within budget
? Coach the store staff to gather product feedback and customer feedback on basic and key offerings ensuring growth and development
Competition Knowledge:
? Stay up-to-date with local and global markets, as well as industry trends
? Be aware of competing brands and products' activities
Key KPIs Quantitative KPI:
? Gross margin target
? Sell through target
? Exclusive and NOS Business
? Week of cover for particular category
? Stock Ageing and Stock Turn
? Trend/Buy presentation
? Product training
Qualitative KPI:
? Understand market trend
? Able to grasp business requirement
? Influence brand to customize requirement

Skills Required