Job Description

Experience Required:

3+ Years in Digital Marketing - Real Estate Preferred

About the Role

We are seeking a highly motivated and digitally savvy

Real Estate Marketing Specialist

to join our dynamic team in the UAE. The ideal candidate will have proven experience in driving real estate sales and brand visibility through

strategic use of social media, digital marketing platforms, and content creation

. You must be a hands-on professional who thrives in a fast-paced, results-driven environment.

Key Responsibilities

Digital Marketing Campaigns:

Plan, create, execute, and monitor

paid and organic campaigns

across

Facebook, Instagram, LinkedIn, Google Ads, Snapchat, YouTube, TikTok

, and more. Optimize marketing funnels (A/B testing, retargeting, audience segmentation) to generate high-quality leads for property sales and rentals.

Social Media Management:

Develop and manage content calendars for all platforms. Create engaging, platform-specific content (graphics, videos, reels, carousels). Respond to comments, inquiries, and messages in a timely and professional manner.

Lead Generation & CRM:

Launch, monitor, and optimize

lead generation campaigns

on

Facebook, Google, LinkedIn, and property portals (Bayut, Property Finder, Dubizzle, etc.)

. Integrate leads into CRM systems like

HubSpot, Salesforce, or Zoho

and coordinate with sales teams for follow-up.

Email Marketing & Automation:

Design and deploy email marketing campaigns using tools like

Mailchimp, ActiveCampaign

, or

Zoho Campaigns

. Segment customer databases and set up automation workflows for lead nurturing.

Analytics & Reporting:

Track and analyze KPIs (CTR, CPL, CPA, ROI). Create weekly and monthly performance reports with actionable insights. Use tools like

Google Analytics, Meta Business Suite, LinkedIn Campaign Manager, and SEMrush

.

Branding & Strategy:

Collaborate with designers, photographers, and videographers to create premium content. Contribute to overall marketing strategy including

launch campaigns, virtual tours, influencer marketing

, and

WhatsApp Business outreach

. Keep up with the latest marketing trends and algorithm changes across platforms.

Requirements

3+ years experience in digital marketing, with a strong portfolio in

real estate marketing (UAE experience preferred)

. Hands-on experience with

Facebook Ads Manager

,

LinkedIn Campaign Manager

,

Google Ads

,

TikTok Ads

, etc. Strong graphic design sense and familiarity with

Canva, Photoshop, Adobe Premiere, or CapCut

. Deep understanding of UAE's real estate platforms like

Bayut, Dubizzle, Property Finder, and JustProperty

. Knowledge of SEO/SEM, Google My Business, and local targeting strategies. Excellent communication and project management skills. Arabic language skills are a plus, but not mandatory.

What We Offer

Competitive salary Growth opportunities within a fast-growing real estate company Modern, supportive, and energetic work culture Access to premium tools and ad budgets for campaign execution
Job Types: Full-time, Contract
Contract length: 24 months

Pay: AED5,000.00 - AED8,000.00 per month

Application Deadline: 12/08/2025