Senior Specialist Marketing

Abu Dhabi, United Arab Emirates

Job Description

Overview:
Required: A seasoned Senior Specialist - Marketing to support the marketing and communications requirements for Presight AI and drive compelling PR activities to enhance brand visibility & reputation across all media channels.

The opportunity
To play a lead role in the strategy, planning, implementation, monitoring & optimization of marketing campaigns for Presight AI

Presight AI is UAE\'s leading Analytics-driven, Cloud first, AI-enabled company with a deep focus on driving digital transformation in the MENACA region to power the next generation of cities, businesses, and industries. When it comes to challenges faced by organizations in the MENACA regions, Presight has in-depth knowledge and expertise. Presight enables public and private sector stakeholders to make analytics-driven, intelligent decisions. Its solutions help steer digital transformation and simplify its customers\' challenges across various industries, including digital governments, national security, national cloud, healthcare, financial sectors, and infrastructure.

Founded in 2020, the company is headquartered in Abu Dhabi, UAE. Presight has developed transformative products/solutions which enable its customers to gain a stark competitive advantage by integrating AI, deep Analytics and ML in their digital transformation. The team of over +190 staff includes domain specialists, operations experts, data scientists, solution architects, software developers, engineers and data analysts from different countries \xe2\x80\x93 all committed to delivering impact.

Presight is an operating company of G42, UAE\'s leading AI and Cloud Computing company that champions AI as drivers that power progress, propelled by the combination of exceptional people and technology. Responsibilities:
Support the Senior Marketing Manager in implementing strategic communication plans and running successful marketing campaigns that positively impact Presight\xe2\x80\x99s profile and reputation.

Functional
  • Deliver and help implement a successful Marcom plan, which directly impacts and strengthens our brand presence both in UAE and globally, by coming up with creative ideas and executing them utilizing various marketing channels.
  • Build and plan the annual marketing calendar with the support of business functions and overall marketing strategy.
  • Oversee and manage the execution of internal and corporate communications and brand marketing including events, PR, event/sponsorships, employee engagement, webinars, social media, website, blogs, product flyers, and newsletters, elevating our brand and market presence
  • Develop and facilitate the content generation of messages across all communication channels.
  • Liaise and collaborate with Group Marketing and Communications to ensure all of Presight\xe2\x80\x99s marketing efforts are in alignment with the overall G42 marketing and brand strategy.
  • Develop, coordinate and manage third-party vendor relationships to achieve high levels of efficiencies and execution: PR and digital marketing, SEO/SEM, exhibition, and conference agencies.
  • Support Business Development teams with PPTs, proposals etc. against set targets and other key milestones
  • Direct market analysis and research to identify trends and opportunities and maximize the communication channel\'s reach in various demographics of the intended audience.
  • Measure and the report performance of all marketing and advertising campaigns and efforts, and assess against goals (ROI and KPIs), providing clear ROI, as well as identifying areas of improvement and opportunity to the management.

Skills and attributes for success
Your performance will be benchmarked basis the percentage variance from allocated marketing budgets, the number of brand and marketing campaigns executed, adherence to policies, procedures, quality norms and timelines, and customer NPS with a focus on customer retention. Qualifications:
To qualify, you must have
  • Master\xe2\x80\x99s Degree in Business Administration, Marketing, Communications, or a related field
  • Minimum 5 years of experience in Marketing & Communications
  • At least 2 years of experience in a global technology company
  • A good knack for writing blogs and content
  • Excellent Business level English- writing and speaking skills
  • Digital Marketing experience; with working knowledge to handle accounts on multiple social and business media
Ideally, you\xe2\x80\x99ll also need
  • Exceptional communication and presentation skills
  • Experience and knowledge of the nuances of media planning
  • In-depth understanding of the creative process
  • Ability to work in high-pressure situations
  • Familiarity with necessary digital tools and technologies

What we look for:
If you are a performance-driven, inquisitive mind with the agility to adapt to ambiguity, you will fit right in. You should be eager to explore opportunities to build meaningful collaborations with stakeholders and aspire to create unique customer-centric solutions. Bias for action and a passion to conquer new frontiers in the AI space is at the heart of the G42 community.

What working at G42 offers:

Culture: An open, diverse and inclusive environment with a global vision that encourages personal growth and focuses on ground-breaking, industry-first innovations.
Career: Outstanding learning, development & growth opportunities via structured training programs and innovative, high-tech projects.
Rewards: A competitive remuneration package with a host of perks including healthcare, education support, leave benefits and more.


About G42
G42 is a global leader in creating visionary artificial intelligence for a better tomorrow. Born in Abu Dhabi and operating across the world, G42 champions AI as a powerful force for good. Its people are constantly reimagining what technology can do, applying advanced thinking and innovation to accelerate progress and tackle society\xe2\x80\x99s most pressing problems.

G42 is driving change in the region and beyond, joining forces with nations, corporations and individuals to create the infrastructure for tomorrow\xe2\x80\x99s world. From molecular medicine to space travel and everything in between, G42 realizes exponential possibilities, today. Visit our website www.g42.ai for more information.

To confidently demonstrate that you meet the criteria above, please contact us.

G42 is the force that gets you further. Join us.

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Job Detail

  • Job Id
    JD1487109
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, United Arab Emirates
  • Education
    Not mentioned