The Sales Supervisor - Retail is responsible for overseeing retail sales operations. This includes managing a team of sales representatives, expanding retail coverage, ensuring product availability, and achieving sales targets within assigned areas.
Key Responsibilities:
Supervise and guide retail sales representatives in assigned territories
Develop and maintain strong relationships with supermarkets, groceries, convenience stores, and other retail outlets
Ensure daily sales targets, route plans, and coverage are met effectively
Monitor product availability, visibility, and display standards at retail points
Execute retail promotions, offers, and merchandising plans
Track competitor activities and provide timely market intelligence
Prepare and submit regular sales reports and performance updates
Train and support sales team on product knowledge, sales techniques, and customer service
Coordinate with logistics to ensure timely delivery and stock replenishment
Requirements:
Bachelor's degree in Business, Marketing, or a related field preferred
Minimum 3 years of experience in FMCG retail sales; experience in beverage or water industry is a plus
Strong leadership and team management skills
Proven ability to meet and exceed sales targets
Excellent communication, negotiation, and interpersonal skills
Valid UAE driving license
Proficient in MS Office and sales reporting tools
Key Skills:
Route planning and retail execution
People management
Sales forecasting and reporting
Customer relationship management
Market analysis
* Problem-solving and decision-making
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