Job Description

Position Title

Sales Manager - Long-Term

Department

Sales & Marketing

Reports To

Director of Sales / Assistant Director of Sales

Job Purpose

The Sales Manager - Long-Term is responsible for generating and managing long-term accommodation business, including corporate long stays, serviced apartment clients, relocations, project-based stays, and government or semi-government contracts. The role focuses on maximizing occupancy, length of stay, and revenue through strategic account management and market development, in line with hotel and brand standards.

Key Responsibilities

Develop and execute sales strategies to drive long-term and extended-stay business.

Identify, solicit, and manage long-term corporate, project, relocation, and government accounts.

Build and maintain strong relationships with HR departments, relocation companies, real estate partners, embassies, and corporate clients.

Negotiate long-term contracts, rates, and terms in alignment with revenue and brand guidelines.

Prepare and manage long-term agreements, including pricing structures, inclusions, and billing arrangements.

Monitor market trends, competitor offerings, and long-stay pricing strategies.

Work closely with Revenue Management to optimize rates, inventory, and length-of-stay controls.

Coordinate with Operations, Finance, and Front Office to ensure seamless service delivery for long-term guests.

Conduct regular sales calls, site inspections, and client meetings.

Participate in networking events, roadshows, and sales missions as required.

Maintain accurate client data, contracts, and production reports in the CRM system.

Ensure compliance with hotel policies, brand standards, and legal requirements.

Financial & Reporting Responsibilities

Achieve assigned monthly and annual revenue and occupancy targets for long-term business.

Track account performance and take corrective action where necessary.

Prepare sales forecasts, market intelligence, and performance reports.

Guest & Brand Focus

Represent the hotel professionally in all client interactions.

Promote hotel facilities, serviced apartment offerings, and brand loyalty programs.

Act as a key liaison between long-term clients and hotel departments to ensure guest satisfaction and retention.

Qualifications & Experience

Bachelor's degree or diploma in Hospitality Management, Business Administration, or a related field is preferred.

Minimum 3-5 years of experience in hotel sales, with proven exposure to long-term or extended-stay segments.

Experience in serviced apartments or mixed-use properties is an advantage.

Skills & Competencies

Strong negotiation and contract management skills.

Excellent communication, presentation, and relationship-building abilities.

Good understanding of long-term accommodation markets and corporate contracting.

Proficiency in CRM systems and Microsoft Office applications.

Ability to work independently and manage multiple accounts simultaneously.

Willingness to travel locally as required.

Personal Attributes

Results-oriented with a proactive mindset.

High level of professionalism, integrity, and confidentiality.

Strong organizational and time-management skills.

Customer-focused with attention to detail.

Working Conditions

Office-based with frequent external sales calls.

Flexible working hours based on business requirements.

This job description may be amended from time to time to meet operational and business needs.

Job Types: Full-time, Permanent