Job Description

will be responsible for leading the company's sales strategy across the United Arab Emirates (UAE), driving revenue growth in compliance with UAE commercial laws and regulations. The role focuses on building a high-performing sales organization, expanding market presence across Emirates, managing key accounts, and delivering sustainable revenue aligned with company objectives.

Key Responsibilities1. Sales Strategy & Revenue Growth

Develop and execute the company's sales strategy to achieve short- and long-term revenue targets Define target markets, customer segments, and sales channels Set annual, quarterly, and monthly sales goals Ensure strong pipeline coverage and accurate sales forecasting
2. Sales Leadership & Team Management

Recruit, train, coach, and retain a high-performing sales team Set clear KPIs, performance standards, and commission structures Conduct regular performance reviews and provide corrective coaching where required Foster a results-driven, ethical, and customer-focused sales culture
3. Pipeline, CRM & Reporting

Ensure disciplined use of CRM systems and sales processes Monitor pipeline health, conversion rates, deal velocity, and win/loss ratios Prepare and present regular sales reports to senior management Improve sales efficiency and productivity through data-driven decisions
4. Key Accounts & Strategic Deals

Personally manage or oversee major and strategic customer accounts Lead high-value negotiations and contract discussions Approve pricing, discounts, and commercial terms within authority limits Maintain long-term customer relationships and identify upselling opportunities
5. Cross-Functional Collaboration

Work closely with Marketing to align lead generation and campaigns Coordinate with Finance on pricing, credit control, and collections Align with Operations/Delivery teams to ensure sales commitments are achievable Collaborate with Customer Service to improve retention and customer satisfaction
6. Market Intelligence & Business Development

Monitor UAE market trends, competitor activities, and pricing strategies across Emirates Identify new market opportunities, government, semi-government, and private-sector clients Build partnerships with local distributors, agents, and channel partners where applicable Provide strategic insights and recommendations to senior leadership based on UAE market dynamics
7. Governance, Compliance & Ethics

Ensure all sales activities comply with UAE commercial laws, VAT regulations, and company policies Adhere to anti-bribery, anti-corruption, and ethical sales standards applicable in the UAE Ensure proper contract documentation, approvals, and compliance with local authorities Protect the company's brand reputation within the UAE market Ensure all sales activities comply with company policies, contracts, and legal requirements Prevent misrepresentation, unethical selling, and non-compliant practices Protect the company's brand reputation in the market
Key Performance Indicators (KPIs)

Revenue achievement vs target Sales pipeline value and coverage ratio Conversion and close rates Average deal size and sales cycle length Sales team productivity and turnover Forecast accuracy
Qualifications & Experience

Bachelor's degree in Business, Marketing, or a related field (MBA preferred) 8-15 years of progressive sales experience, including senior leadership roles within the UAE or GCC Proven track record of achieving and exceeding revenue targets in the UAE market Strong understanding of UAE business culture, client relationship management, and negotiation practices Valid UAE driving license preferred Industry-specific experience is an advantage
Skills & Competencies

Strong leadership and people management skills Excellent negotiation and communication abilities Strategic thinking with strong execution capability Financial and commercial acumen CRM and data-driven decision-making skills High integrity and professional ethics
Authority & Accountability

Accountable for company sales performance and revenue growth Authority over sales strategy, team structure, and execution within approved budgets Reports directly to the CEO / Managing Director
Compensation

Competitive tax-free salary (UAE) Performance-based incentives / commissions Company car allowance / transportation allowance (if applicable) Medical insurance as per UAE labor law Annual air ticket allowance (as per company policy) End-of-service benefits in line with UAE Labour Law
This job description may be amended as business needs evolve.

Job Type: Full-time

Pay: From AED7,500.00 per month

Experience:

* sales head or equivalent: 5 years (Required)