As a Region CSU Manager you will support and enable regional objectives and needs. This includes sustaining plans with regular Insights from a macroeconomic perspective, evolving trends of Consumer and Shoppers and Meta Analysis. You will be collaborating regularly with cross-functional teams to understand business objectives and translate them into data analysis requirements. You will propose and coordinate end to end research activities regularly aligning all the interested stakeholders in full respect of CSU central guidelines; Work with external researches providers in order to organize analyses and consumer research and their changing needs; Suggest and lead the ad hoc consumer researches for the Marketing teams in order to understand the behavior and preferences of target consumers identified for specific projects (packaging, new product launches, advertising campaigns, etc.) In your capacity as the Region CSU Manager, you will organize the production of ongoing reports. Interact with external research providers to ensure data needs fulfillment and define arrangements for continual and ad hoc market analysis reporting. You will Regularly analyze competition from all lenses and anticipate any evolving trend, insights. As part of the CSU execution, you will ensure proper execution of experimental activities providing correct feedback to Sales / Marketing Departments You will develop competencies by promoting the development of the innovation capabilities within the Region and Post Launch Analysis of Innovations via dedicated consumer research. You will have one team member reporting to you, as a people manager, you will have the responsibility of optimizing workplace productivity and promote professional growth.