Job Description

: Performance Marketing Specialist for Dubai

We are seeking a results-driven Performance Marketing Specialist to accelerate online sales across our e-commerce platforms. You will plan, execute, optimize, and scale paid media campaigns across Google Ads, Meta Ads, TikTok Ads, and Snapchat Ads, working closely with our e-commerce and creative teams to boost traffic, improve ROAS, reduce CPA, and maximize revenue.

Key Responsibilities

Paid Media Execution

Plan, launch, and manage campaigns across Google Search & Shopping, Meta (FB/IG), TikTok, and Snapchat. Manage daily budgets, bids, pacing, and optimizations to achieve high ROI and low CAC.
Performance & Analytics

Track key metrics (CTR, CPC, CPA, ROAS, CVR). Prepare weekly/monthly performance reports. Analyze user behaviour and conversion paths using GA4, Tag Manager, UTM tracking.
E-Commerce Growth

Improve website conversion rate via A/B testing and CRO practices. Coordinate with design/content teams for creatives and landing pages. Conduct keyword research to optimize ads and product listings.
Retargeting & Automation

Build remarketing funnels (cart abandonment, repeat purchase, upsell). Implement automated email flows to improve retention and lifetime value.
Cross-Team Collaboration

Align campaigns with promotions, launches, and seasonal events. Partner with sales/product teams to drive revenue objectives.
Requirements

2-4 years of hands-on performance marketing experience for e-commerce. Proven history of scaling paid campaigns with strong ROAS. Expertise in Google Ads, Meta Ads Manager, TikTok/Snapchat Ads, GA4, Tag Manager, Search Console. Strong analytical and CRO skills (landing page optimization, funnels, A/B testing). Bonus: Experience in beauty/luxury/perfume category & Google Merchant Center/product feed setup.
KPIs

Website sales revenue growth (3 e-commerce sites). Improved ROAS & reduced CPA. Higher conversion and repeat-customer rates.
Job Types: Full-time, Permanent

Pay: From AED2,800.00 per month