Job Description

Job Title: Performance Marketing Executive

Location:

Dubai

Salary:

AED 4,000 - 6,000 per month

(Negotiable based on skills & performance)

Role Summary

We are hiring a analytical and growth-driven Performance Marketing Executive to build, manage and continuously optimize NAVO's complete digital acquisition and conversion ecosystem.

This role owns not only paid traffic but also funnel architecture, conversion optimization, lead quality engineering, retargeting systems, CRM coordination and revenue analytics across B2C and B2B channels.

This is a core revenue role that directly influences brand visibility, lead quality, pipeline value and e-commerce revenue.

Primary Responsibilities

1. Multi-Channel Paid Acquisition & Media Buying

Own and scale Google Ads, Meta Ads, LinkedIn Ads, Reddit Ads and emerging paid channels Manage search, shopping, display, discovery, retargeting and YouTube campaigns Manage LinkedIn B2B demand generation funnels for corporate, fit-out and design segments Build segmented acquisition strategies for B2C, B2B, architects, corporates and resellers Optimize product feeds, catalogs and dynamic ad systems

2. Funnel Architecture & Conversion Engineering

Design, build and continuously optimize end-to-end acquisition funnels Create and test landing pages, lead forms, catalog flows, WhatsApp funnels and checkout flows Implement lead qualification logic, routing rules and scoring models Reduce cart abandonment, inquiry drop-offs and quotation leakage Conduct structured A/B testing on creatives, landing pages and conversion paths

3. Retargeting, Automation & CRM Coordination

Build full-funnel retargeting systems across Meta, Google, LinkedIn and WhatsApp Own abandoned cart, abandoned inquiry and quotation follow-up automations Coordinate CRM pipelines, remarketing lists and audience lifecycle segmentation Implement email and WhatsApp nurturing flows for B2B and B2C leads

4. Analytics, Attribution & Revenue Dashboards

Own GA4, Google Tag Manager, Meta Pixel, LinkedIn Insight Tag and attribution setup Build revenue attribution models across multi-touch journeys Develop live dashboards tracking CPL, ROAS, LTV, conversion rates and pipeline value Analyze customer journeys and identify revenue leakages

5. Sales Alignment & Lead Quality Optimization

Work directly with sales leadership to improve lead relevance, qualification and close rates Optimize messaging, targeting and filters based on sales feedback Improve lead-to-sale conversion percentages

Key KPIs

ROAS and revenue contribution Cost per lead and lead-to-sale conversion rate Funnel conversion rates Pipeline quality improvement
Job Type: Full-time

Pay: AED4,000.00 - AED6,000.00 per month