Job Description

Position: Marketing Manager
Industry : Luxury Fashion / Apparel
Job Location: Dubai
Candidate Location: UAE
Job Type: Full Time
Qualification: Bachelor's Degree or Diploma in Marketing.
Experience: 2+ years' experience in marketing within a fast-paced marketing environment.
Job Requirements:

• Required Knowledge, Skills, Abilities and Attributes:
• Previous luxury retail background and a strong understanding of the Middle East region
• Ability to set and execute marketing strategies
• Ability to deal with media and PR agencies
• Experienced in identifying and handling Social Media Influencers
• Digital Marketing understanding
• Budget management responsibility
• Strong organization and communication skills
• Product Knowledge & Business Acumen
• Discretion and Confidentiality

Job Responsibilities:

• Create and execute comprehensive marketing plans to enhance brand visibility and awareness.
• Identify target markets and demographics to tailor marketing efforts effectively.
• Develop and maintain the brand's identity and image.
• Implement campaigns across various channels, including social media, traditional advertising and events.
• Plan and execute product launches, including coordinating with design and production teams.
• materials and collateral for new product releases.
• Oversee digital marketing efforts, including social media campaigns, email marketing and influencer collaborations.
• metrics and adjust strategies accordingly.
• Stay abreast of industry trends, competitor activities and consumer preferences.
• Conduct market research to identify opportunities for growth and improvement.
• Identify and negotiate partnerships with influencers, bloggers and other brands to expand reach
• Coordinate events and collaborations to enhance brand visibility.
• Develop and manage marketing budgets, ensuring cost-effectiveness and optimal resource allocation.
• Work with the PR team to manage media relations, press releases and other public relations activities.

Salary: Competitive salary + performance-based bonuses + Family benefits