Marketing Head
Abu Dhabi, United Arab Emirates
Job Description
yrs
ExperienceN/A
Class Curriculum
Preferably Native Speakers
Education Qualification - MBA Marketing and certificated Digital Marketing The marketing head is to liaison between new and prospective parents of the educational
institutions in UAE region. We are looking for someone who knows what it takes to build
relationships, is a proactive and effective partner with all team members. As a key collaborator, this
person knows how to unite and motivate various departments toward a common goal. The duties of
the school marketing and development director include but are not limited to: Admissions:
0 - 0
Salary OfferedN/A
Qualification RequiredPreferably Native Speakers
Education Qualification - MBA Marketing and certificated Digital Marketing The marketing head is to liaison between new and prospective parents of the educational
institutions in UAE region. We are looking for someone who knows what it takes to build
relationships, is a proactive and effective partner with all team members. As a key collaborator, this
person knows how to unite and motivate various departments toward a common goal. The duties of
the school marketing and development director include but are not limited to: Admissions:
- Establish and direct an enrolment management plan that addresses prospective parents (inquiry, materials, follow-up); current families (surveys, re-enrolment incentive programs, exit surveys); local community; organizing events.
- Increase enrolment of new students and meet student retention goal.
- Organize school open houses and school tours.
- Attend school fairs.
- Organize parent welcoming meetings.
- Provide enrolment reports and information to administration on a regular basis.
- Maintain accurate database of prospective families.
- Writes and submits press releases regularly about the school news/events.
- Creates and maintains the development of a media relations program that includes relationship building with online and traditional news sources.
- Oversees website administration. Works with IT consultant, parent volunteers and/or outside vendors to ensure website is current and an effective means of communication. Regular updates of content, photos and videos are important.
- Responsible for the integrity of the school branding. Ensuring that brand is consistently adhered to and providing staff and committees with guidance on how to position the school. Oversees paid advertising.
- Oversees all social media sites including Facebook, LinkedIn, Twitter, YouTube, etc.
- Understands and supports the mission and purpose of the school
- Has 5-8 years of relevant sales and marketing experience in the UAE education sector
- Bachelor’s degree in related field of study such as Marketing or Communications, or the equivalent work-related experience.
- Has the ability to provide big picture strategic thinking, vision and insights to drive big ideas and initiatives.
- Possesses collaborative leadership skills that encourage team cooperation and motivate relationship-building.
- Is self-confident in oral, written, strategic and analytical abilities.
- Proficient in the use of Microsoft Office Suite, database management, on on-line marketing modalities (Search engine optimization, social media marketing via Facebook, Twitter, etc., other mobile applications).
- Ability to work and manage the team.
- Compliance with the Safe Environment Requirements as per the UAE law and regulations.
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Job Detail
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Job IdJD1438096
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationAbu Dhabi, United Arab Emirates
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EducationNot mentioned