We are seeking a highly motivated and results-oriented
Digital Marketing Specialist
to join our growing team.
The ideal candidate will possess a strong understanding of digital marketing strategies, analytics, and performance optimization. This individual will play a key role in developing and implementing campaigns that enhance brand awareness, attract qualified leads, and support business growth across multiple digital channels.
A background or working knowledge in
website development and content management
will be considered a strong advantage.
Key Responsibilities
Develop, execute, and monitor digital marketing campaigns across multiple platforms (Google Ads, Meta, LinkedIn, YouTube, etc.).
Plan and manage social media content calendars to drive engagement and increase brand visibility.
Create, analyze, and optimize paid advertising campaigns to ensure efficiency and ROI.
Conduct keyword research and implement SEO and SEM strategies to improve organic and paid search performance.
Analyze campaign performance metrics and prepare regular reports with actionable insights.
Collaborate with internal teams to align marketing efforts with company objectives and brand identity.
Manage email marketing campaigns, newsletters, and automation workflows.
Assist in the development, maintenance, and optimization of company websites and landing pages.
Stay current with the latest trends, tools, and best practices in digital marketing and web technologies.
Qualifications & Requirements
Bachelor's degree in Marketing, Digital Media, Communications, or a related field.
Minimum of
3 years of proven experience
in digital marketing or a similar role.
Strong knowledge of SEO, SEM, PPC, social media marketing, and email marketing.
Proficiency in digital analytics tools (e.g., Google Analytics, Search Console, Meta Business Suite, Google Ads Manager).
Experience with
WordPress, Wix, or other website management platforms
is highly preferred.
Basic knowledge of web development (HTML, CSS, or CMS platforms) is an advantage.
Excellent written and verbal communication skills.
Creative mindset with strong analytical and problem-solving abilities.
Ability to manage multiple projects and meet deadlines in a fast-paced environment.
What We Offer
Competitive salary (performance-based)
Supportive and collaborative team environment.
Opportunities for career growth and professional development.
Exposure to diverse projects and innovative marketing tools.
Flexible working arrangements (hybrid or remote, as applicable).
How to Apply
Interested candidates are invited to submit their
CV
,
portfolio
, and a brief
cover letter
detailing their relevant experience to hello@roi.com.qa, with the subject line: