Job Description

Bella Roma Specialty Hospital is a leading healthcare provider specializing in advanced plastic surgery, cosmetic dermatology, and wellness services. We are committed to delivering world-class medical care and aesthetic excellence.

Position Overview

We are seeking a highly skilled and creative

Meta Advertising Specialist,

Graphic Designer, Content Creator to manage and optimize our advertising campaigns on Meta platforms (Facebook, Instagram, Messenger). The ideal candidate will have hands-on experience in healthcare or service-based advertising, with strong analytical and creative skills to drive brand awareness, patient acquisition, and return on ad spend.

Key Responsibilities

Plan, create, and manage paid advertising campaigns across Meta platforms. Conduct audience research, segmentation, and targeting to maximize reach and engagement. Develop creative ad copies, visuals, and video concepts in coordination with the marketing and design team. Monitor, analyze, and optimize campaigns to ensure high ROI and cost-effective results. Track KPIs such as CTR, CPC, CPM, conversions, and patient leads. Stay updated with Meta Ads Manager trends, tools, and best practices. Manage advertising budgets effectively and provide weekly/monthly performance reports. Ensure compliance with Meta's advertising policies, especially healthcare-related guidelines. Collaborate with the hospital's marketing team to align campaigns with business goals and seasonal promotions.

Requirements

Proven experience (2-4 years) as a Meta Advertising Specialist or Digital Marketing Specialist. Strong understanding of Facebook Ads Manager and Instagram advertising. Experience in healthcare, hospitality, or service-based industries is a plus. Proficiency in data analytics, campaign optimization, and A/B testing. Excellent communication, copywriting, and creative thinking skills. Ability to work under pressure and manage multiple campaigns simultaneously. Bachelor's degree in Marketing, Business, Communications, or related field preferred.
Job Types: Full-time, Contract
Contract length: 24 months

Pay: From AED5,000.00 per month

Education:

Bachelor's (Preferred)
Experience:

Social media : 1 year (Preferred) Meta Advertising Specialist: 1 year (Preferred)
Language:

* Arabic (Preferred)