Job Description

Role Summary:

We are looking for a proactive and analytical Category Executive to support the growth and operations of a Category. The ideal candidate will assist in driving category performance through cross-functional coordination, data analysis, marketing execution, and process improvement in collaboration with clinical, tech, and operations teams.

Key Responsibilities:

Category Management & Strategy

Support the Category Manager in driving the business performance Monitor daily/weekly KPIs such as revenue, consultations, conversion etc. Conduct competitor benchmarking and suggest pricing, packaging, or promotional improvements

Customer Journey & Retention

Collaborate with clinical and operations teams to enhance patient onboarding, engagement, and retention Track user feedback and drop-off points to optimize patient experience Assist in launching new service offerings or loyalty/retention initiatives

Marketing & Campaign Execution

Coordinate with marketing teams on campaign briefs, creatives, and performance tracking Own category-specific landing pages, product listings, and CRM journey inputs Help plan and execute webinars, influencer tie-ups, or doctor-led content for awareness

Operations & Coordination

Liaise with pharmacy, doctor, dietitian, and support teams for smooth program execution Monitor SLAs for consultations, prescription issuance, medicine delivery, and test fulfillment Ensure SOP compliance across touchpoints (consults, communication, follow-ups)

Reporting & Insights

Prepare and maintain dashboards for tracking sales, funnel metrics, and doctor performance Share actionable insights for weekly business reviews and monthly plans

Requirements:

Bachelor's degree in Business, Healthcare, Life Sciences, or related field 1-3 years of experience in category management, growth, healthcare, or consumer tech Strong analytical and problem-solving skills (Excel/Sheets a must) Excellent communication, coordination, and stakeholder management skills

Nice to Have:

Experience in telehealth, health-tech, or wellness startups Exposure to CRM tools, freshsales etc.
Job Types: Full-time, Permanent, Internship
Contract length: 3 months

Ability to commute/relocate:

Dubai: Reliably commute or planning to relocate before starting work (Preferred)
Location:

* Dubai (Required)