Job Description

Job Title Assistant Marketing Manager

Description

Assistant Marketing Manager - Retailer Focus

KEY ACCOUNTABILITIES:

BRAND

Website Content

• Assist Digital Manager with collecting and updating retailer content for all digital platforms.

Festival Rewards

• Drive comms and activations related to Festival Rewards

COMMUNICATIONS

Retailers

• Lead marketing relationship with all tenants.
• Conduct annual events with tenants and manage regular communications via newsletters and surveys.

Campaigns/Promotions

• Project management of campaigns assigned from concept to execution.
• Support Events Manager for on ground activities during all annual campaigns.

Campaign evaluation and reporting on a timely basis.

PR

• Manage retailer related announcements and messages with PR agency.

Social Media

• Managing content for digital platforms provided by tenants together with Digital Manager.

FINANCE

Invoicing

• Ensuring all projects completed are billed accurately and on time to be processed by Marketing Administrator.

Budgets

• Managing campaign budgets and identifying savings where applicable.

Policies & Procedures

Assist in preparing of specialty leasing forms where related to marketing events.

RESEARCH

• Conduct monthly competitor reviews on campaigns, services and global best practices.

JOB CONTEXT:

• Maintaining Relationship: 3rd Parties/Suppliers/Government Entities
• Handle event enquiries and ensure BTL/ATL exposure is provided by team
• Application of government permits
• Preparation and ownership of event reports and administrative tasks are in compliance with audit

Skills

QUALIFICATIONS, EXPERIENCE, & SKILLS:

Minimum Qualifications and Knowledge:

• Diploma in Marketing or/ Events with 3-4 years in a well-established events management company, Mall or retailer in Europe or UAE
• Retailer or Mall experience (preferred)
• Good knowledge of local marketing in terms of events/festivals/ded/dtcm/suppliers/agencies and companies engaged in events management

Behavioural Competencies:

• Team Player 'Work as one team'
• Takes ownership, shows initiative
• Task orientated, process driven
• Strong communicator

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