Website And Cx Senior Manager
Saudi Arabia, Saudi Arabia
Job Description
- Own the overall development and delivery from roadmap to project development to execution to experimentation and optimisation, partnering with UX, martech, analytics, and development teams
- Act as a thought leader who articulates the vision and plan for the website experience
- Drive conversion rate optimisation, optimising journeys, taking action on key metrics and KPIs, through continuous experience improvements and testings
- Own measurement of key metrics for the website (traffic, MQLs, sign ups, conversions), analysing how visitors are interacting with our digital properties through data synthesis, heat mapping, and other techniques
- Work with stakeholders in the organisation to build our website experience for product launches, content and campaigns
- Propose and size experiment opportunities, build A/B testing/experimentation plans and evaluate test results to help make optimisation decisions
- Set up and manage A/B tests, using Optimize360 or similar tools, and optimise funnels across multiple devices and digital properties
- Manage and drive operational processes to effectively support Audience Targeting and campaigns
- Guide architecture and design of MarTech systems, developing targeted roadmap to expand digital marketing capabilities and penalisation of customer experience
The Successful Applicant
- 15+ years experience in leading a digital team
- Degree, Marketing / Digital Marketing MSc desirable
- Relevant experience in digital marketing and website marketing roles
- Experience leveraging a broad range of marketing website technologies
- Experience managing a B2B website is a must
- Experience managing one or more website rebuild efforts
- Practical experience with experimentation
- Strong leadership skills with demonstrated ability to work in a matrixed organisation and build relationships with people from diverse areas of the organisation
- Ability and desire to work in a fast-paced environment, meeting business goals in a hyper-growth environment, whilst having a keen eye for detail
- Critical thinking, strong analytical skills and data rigor
- Experience working in global companies and with website localisation
What's on Offer
There is a very attractive local package available.
Contact
Nienke Heirman
Quote job ref
JN-082022-5734754
Job summary
Sector
Marketing
Subsector
Media & Publishing
Industry
Property
Location
Saudi Arabia
Contract type
Permanent
Consultant name
Nienke Heirman
Job reference
JN-082022-5734754
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Job Detail
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Job IdJD1444797
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationSaudi Arabia, Saudi Arabia
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EducationNot mentioned