Manage day-to-day posting on Instagram, Facebook, TikTok.
Take content live -- including Reels, Stories, and in-the-moment coverage of events and campaigns.
Engage with the community via DMs, comments.
Coordinate shoots with photographers/videographers where required
Marketing Campaigns
Plan and execute marketing campaigns (seasonal, promotional, event-based)
Run and monitor Meta Ads.
Build targeted WhatsApp Marketing campaigns with relevant creatives and messaging.
Collaborate with design and content teams to ensure brand consistency.
Performance & Analytics
Monitor engagement, reach, conversion metrics, and ad performance from backend.
Provide weekly/monthly reports on what's working, what's not, and why.
Suggest improvements based on data.
Requirements:
2-4 years of experience in social media & marketing.
Strong grasp of Meta Ads, WhatsApp Business.
Proficient in Instagram, TikTok, and facebook.
Creative eye for design and storytelling.
Comfortable on ground -- able to attend events, go live, and post in real time.
Data-driven mindset with ability to track, analyze, and optimize campaigns.
Basic design or video editing skills are a plus (Canva, CapCut, etc.)
Job Type: Full-time
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