Job Description

We are looking for a creative, organized, and results-driven

Social Media Manager

to manage and grow our digital presence across all social platforms. The ideal candidate has a strong eye for aesthetics, understands brand storytelling, and knows how to turn content into engagement and sales.

Key ResponsibilitiesContent Planning & Creation

Develop and execute a monthly social media content calendar aligned with brand goals Create engaging content including posts, stories, reels, short videos, and captions Maintain consistent brand tone, visual identity, and storytelling Coordinate photoshoots, product shots, and behind-the-scenes content

Platform Management

Manage daily posting and scheduling across Instagram & TikTok Monitor comments, DMs, mentions, and respond in a timely and professional manner Engage with followers and build an active online community

Brand Growth & Engagement

Grow followers organically through trends, collaborations, and community engagement Identify and execute influencer and brand collaborations Stay up to date with social media trends, sounds, formats, and platform updates

Analytics & Reporting

Track performance metrics (reach, engagement, followers, conversions) Prepare weekly/monthly performance reports with insights and recommendations Optimize content strategy based on analytics and audience behavior

Campaigns & Promotions

Plan and execute product launches, promotions, pop-ups, and events Support marketing campaigns and seasonal initiatives Coordinate giveaways, contests, and limited-time offers

Coordination & Communication

Work closely with the marketing, operations, and design teams Ensure content aligns with in-store activities and brand messaging Manage basic ad boosting or coordinate with paid media specialists if required

Requirements & Skills

Proven experience as a Social Media Manager or similar role Strong understanding of Instagram, TikTok Experience with content scheduling and analytics tools Organized, proactive, and able to meet deadlines

Preferred (Nice to Have)

Experience in F&B, cafe, lifestyle, or retail brands Basic video skills (Reels/TikTok) Influencer outreach and collaboration experience
Job Type: Full-time

Pay: From AED4,000.00 per month