Job Description

Job Purpose

As part of our commitment to growing our digital presence, we are seeking a dynamic and creative Social Media Executive to lead the management of our social platforms. This role is instrumental in building brand awareness, increasing engagement, and ensuring a consistent and strategic online voice for our company.

Key Responsibilities

Develop and execute a structured monthly content calendar across all social media channels (e.g., Instagram, Facebook, TikTok, LinkedIn, Twitter). Create, schedule, and publish high-quality, engaging content aligned with brand identity and marketing goals. Monitor daily activity across platforms and respond to comments, messages, and mentions in a timely and brand-appropriate manner. Track trending topics, hashtags, and industry updates to incorporate into relevant campaigns. Coordinate with the creative team to design visual content and multimedia assets. Analyze performance metrics, generate monthly reports, and provide insights to optimize content strategies. Collaborate with internal departments (Sales, HR, Retail) to highlight milestones, events, and announcements on social channels. Grow our follower base organically and improve post reach, shares, and overall engagement. Stay updated on emerging tools, platforms, and best practices in social media marketing.

Qualifications and Skills

Bachelor's degree in Marketing, Communications, Media, or related field. 2+ years of proven experience in managing social media platforms. Strong understanding of social media algorithms, tools (e.g., Meta Business Suite, Canva, Hootsuite), and analytics. Excellent written and visual communication skills. Creative, proactive, and highly organized with strong attention to detail. Ability to handle multiple platforms and priorities in a fast-paced environment. Photography and video editing skills are a plus.

Why Join Us?

You'll play a vital role in shaping our digital identity and be part of a collaborative environment where your creativity and strategy will directly influence our brand visibility and growth.

Job Type: Full-time

Application Question(s):

Are you able to join immediately?
Experience:

* Social Media: 2 years (Required)