Job Description

1. Social Media Management

Develop and execute a content calendar for platforms like Instagram, Facebook, Pinterest, TikTok, and YouTube. Create visually appealing and engaging content (photos, reels, stories, carousels) showcasing our flowers, behind-the-scenes processes, and customer stories. Engage with followers, respond to comments/messages, and foster a loyal community. Collaborate with florists and photographers to produce high-quality visuals. Monitor trends in floral design, weddings, and gifting to keep content fresh and relevant.

2. Organic Growth & SEO

Optimize website and blog content for SEO to improve search rankings (e.g., flower care guides, wedding tips, seasonal trends). Manage local SEO (Google My Business, directories) to attract nearby customers. Leverage Pinterest and YouTube for long-term organic traffic growth. Analyze performance metrics (engagement, reach, conversions) and adjust strategies accordingly.

3. Email & Content Marketing

Assist in writing and designing newsletters (e.g., seasonal promotions, floral tips). Grow the email subscriber list through lead magnets (e.g., free downloadable guides).

4. Collaboration & Branding

Work with influencers, floral bloggers, and local event planners for partnerships. Ensure all content aligns with brand voice--romantic, elegant, and approachable. Support paid campaigns with organic content strategies.

Skills & Qualifications:

2+ years of experience in social media and organic marketing (preferably in lifestyle, floral, or e-commerce). Strong visual storytelling skills with an eye for floral aesthetics. Proficiency in Canva, Adobe Creative Suite, or similar tools. Knowledge of SEO, Google Analytics, and social media algorithms. Excellent copywriting skills for captions, blogs, and emails. Ability to multitask and meet deadlines in a fast-paced environment. Passion for flowers, gardening, or related industries (a huge plus!).
Job Type: Full-time

Pay: AED3,000.00 - AED4,000.00 per month