Social Media And Online Marketing Specialist

Abu Dhabi, United Arab Emirates

Job Description

About Us:
Petopia Pet Salon is a premier mobile pet salon business dedicated to providing top-notch grooming and pampering services to pets in Abu Dhabi. With a passion for pets and a commitment to their well-being, we have established ourselves as a trusted name in the industry. We are seeking a creative and talented Social Media and Online Marketing Specialist to join our dynamic team and help us continue to grow our presence in the digital world.
Key Responsibilities:
  • Craft and Implement Social Media Strategy: Develop and execute a comprehensive social media strategy to increase brand awareness, engage our audience, and drive customer acquisition. This includes content creation, scheduling, and monitoring on platforms such as Facebook, Instagram, and Twitter.
  • Content Creation: Create engaging and visually appealing content, including photos, videos, and graphics, to showcase our services, happy pets, and customer testimonials.
  • Community Management: Foster a sense of community among our followers by responding to comments, messages, and inquiries promptly. Build relationships with pet enthusiasts and potential clients.
  • Online Advertising: Plan and execute online advertising campaigns, including pay-per-click (PPC) advertising, social media ads, and Google Ads, to boost our online presence and drive traffic to our website.
  • Website Management: Maintain and update our website, ensuring it is user-friendly, up-to-date, and optimized for search engines (SEO). Implement strategies to improve website traffic and conversion rates.
  • Analytics and Reporting: Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of marketing efforts. Provide regular reports and insights to management for data-driven decision-making.
  • Partnerships and Influencer Marketing: Identify and collaborate with pet-related influencers, bloggers, and partners to expand our reach and credibility within the pet-loving community.
  • Stay Current with Trends: Stay up-to-date with the latest trends and innovations in social media and digital marketing. Suggest and implement new strategies to keep our brand at the forefront of the industry.

Your Requirements:
  • Experience: Minimum of 2 years of proven experience in social media management and online marketing, preferably in the pet industry or a related field.
  • Creativity: A creative mindset with the ability to generate unique and engaging content that resonates with pet owners.
  • Digital Marketing Skills: Proficiency in digital marketing tools, including social media scheduling, analytics, and advertising platforms. Familiarity with SEO best practices is a plus.
  • Communication: Excellent written and verbal communication skills in English. Arabic proficiency is a plus.
  • Passion for Pets: A genuine love and understanding of pets and their owners.
  • Team Player: Ability to work collaboratively in a fast-paced environment and coordinate with other team members.
  • Detail-Oriented: Strong attention to detail to ensure the accuracy and quality of all marketing materials.
  • Result-Driven: A results-oriented mindset with a focus on achieving and exceeding marketing goals.
  • Adaptability: Flexibility to adapt to changing market trends and strategies.

If you are a pet-loving marketing enthusiast with a passion for digital strategy and creative content, we invite you to join our Petopia Pet Salon family. Help us spread the joy and care we provide to pets throughout Abu Dhabi. Apply today to be part of our exciting journey!

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Job Detail

  • Job Id
    JD1590022
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Abu Dhabi, United Arab Emirates
  • Education
    Not mentioned