Regional Marketing Manager Meta

Dubai, United Arab Emirates

Job Description

There has never been a better time to join Extreme, with several acquisitions extending our portfolio and go to market strategy, we have seen enormous opportunity and growth within the region.
Aside from being a Technology Leader in the Gartner Magic Quadrant, we also adamantly promote an internal culture that truly embraces diversity, inclusion and equality in the workplace. Having Diversity and Inclusion as part of our core values and beliefs, we’re proud to foster an environment where every Extreme employee can thrive because of their differences, not despite them.

Our employees are the key to the innovation that has made Extreme Networks a success. We provide an environment that is geared to reward creativity, innovation and teamwork. If you would like to unleash your creativity and your career – it’s time to join the Extreme Networks team.

A vacancy has arisen for a Regional Marketing Manager to join the Extreme Networks team to lead the design and execution of marketing campaigns for our key clients and prospects for the Middle East, Africa and Turkey (META) market; one of Extreme‘s fastest growing markets in EMEA with a lot of potential to unleash.

The successful candidate will play a key role in delivering top class marketing and communications programs, through robust planning, strong creativity and faultless execution.

The Marketing Manager will work closely with the internal teams, channel partners and external agencies to deliver compelling marketing programs that drive strong ROI for Extreme. This role will report to the Director of Field Marketing for Extreme’s International Markets and will be based in Dubai.

Key responsibilities and day-to-day duties will include:
  • Being a brand ambassador, guardian and promoter of the Extreme Networks brand by working according to the values of the brand.
  • Participate in the development of the marketing plans for the local markets
  • Managing the execution of integrated marketing campaigns, including:
o Integrated demand generation programs
o Channel marketing integration
o Virtual Events planning and execution
  • Defining marketing collateral and other content needs
  • Build a regional digital marketing strategy and manage the local Social Media Accounts in the region
  • Work closely with the corporate marketing team on adapting and localizing corporate initiatives such as demand generation campaigns to regional requirements
  • Drive the Channel marketing efforts to and through our partner community; leveraging proposal-based MDF and focus on programs with strong ROI
  • Working with sales, channel and business development teams to proactively seek creative ways of raising our profile in assigned markets to generate revenue and strengthen our brand position
  • Manage regional marketing budgets (incl. Reseller MDF) to create a quarterly marketing investment plan for the region
  • Ensure that all generated leads are assigned to the appropriate sales teams and receive timely follow-up
  • Work with sales teams to grow customer references and case studies
Job Requirements
  • Degree educated
  • At least 5 years’ experience of B2B marketing to large and medium-sized corporate organizations within the META market
  • Experience in working with channel partners and resellers to build and execute successful campaigns and programs
  • Demonstrable track record of delivering impactful marketing and communications programs
  • Experience across a number of different marketing disciplines. For example: online lead generation campaigns; PR; web, social media, through and to channel
  • The ability to influence the focus of marketing and communications initiatives successfully is essential, as is the need for first class interpersonal skills
  • Strong verbal and written communication skills are required. Able to demonstrate strong organization and project management skills
  • Required language skills: English (native or full professional proficiency) is required, Arabic language skills would be an advantage
  • Ability to work effectively on own initiative and within a (virtual) team environment
  • Occasional international travel (~20%)
  • Proficiency and Microsoft applications (Word, Excel, PowerPoint, Outlook)
  • Experience with CRM and Marketing Automation tools (Salesforce and Marketo an advantage, but no requirement)
Extreme Networks, Inc. (EXTR) creates effortless networking experiences that enable all of us to advance. We push the boundaries of technology leveraging the powers of machine learning, artificial intelligence, analytics, and automation. Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions and rely on our top-rated services and support to accelerate their digital transformation efforts and deliver progress like never before. For more information, visit Extreme's website or follow us on Twitter, LinkedIn, and Facebook.

We encourage people from underrepresented groups to apply. Come Advance with us! In keeping with our values, no employee or applicant will face discrimination/harassment based on: race, color, ancestry, national origin, religion, age, gender, marital domestic partner status, sexual orientation, gender identity, disability status, or veteran status. Above and beyond discrimination/harassment based on “protected categories,” Extreme Networks also strives to prevent other, subtler forms of inappropriate behavior (e.g., stereotyping) from ever gaining a foothold in our organization. Whether blatant or hidden, barriers to success have no place at Extreme Networks.

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Job Detail

  • Job Id
    JD1440254
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned