Performance Marketing Specialist
Dubai, United Arab Emirates
Job Description
About the role
Tabby Ads allows advertisers to drive sales by putting their message in front of the highest intent shopper community in the Middle East. With +5.5 million clicks every month and region\'s number 1 shopping app, Tabby is one of the largest retail media networks in the region.
As a Performance Marketing Specialist you will understand client objectives, set a media strategy, launch and optimise campaigns for Tabby\'s advertisers and report on insights.
You will:
Tabby Ads allows advertisers to drive sales by putting their message in front of the highest intent shopper community in the Middle East. With +5.5 million clicks every month and region\'s number 1 shopping app, Tabby is one of the largest retail media networks in the region.
As a Performance Marketing Specialist you will understand client objectives, set a media strategy, launch and optimise campaigns for Tabby\'s advertisers and report on insights.
You will:
- Set up advertising campaigns on Tabby Ads, monitor their performance and optimise results based on client objectives.
- Develop and implement a strategy for measurement and attribution with advertising partners.
- Analyze and report on media performance to our clients (eg. conversions, traffic, ad types, etc.)
- Develop & execute experimentation plans and testing framework that evolve our bidding, copy, messaging and targeting strategies.
- 5+ years of experience with at least 2 years dedicated to performance/paid media, preferably in ecommerce
- You can speak and write professionally in Arabic and English
- Mobile app experience is a must
- Direct experience in digital ad managers (Facebook Ads, LinkedIn Ads, Google Ads, TikTok Ads, App Store Ads, etc.) and able to set up campaigns, manage insights and adjust based on performance.
- Ability to query and analyze performance data.
- Experience running result-driven marketing campaigns, optimizing for value for our clients.
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Job Detail
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Job IdJD1559048
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationDubai, United Arab Emirates
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EducationNot mentioned