Execute performance marketing campaigns across various channels such as Facebook, Snapchat, Tiktok, and Twitter Manage and optimize campaigns to improve performance and achieve KPIs such as ROAS, CPA, and CPI Conduct ongoing A/B testing to improve campaign effectiveness and drive innovation Develop reports to provide regular updates on campaign performance to the team and stakeholders Analyse campaign performance to identify trends, patterns, and opportunities for improvement Stay up to date with industry trends and changes in advertising platforms to ensure campaigns are optimized for maximum performance Work closely with the creative team and brief in design ideas and requests
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