The Marketing Supervisor is responsible for planning, executing, and supervising marketing activities to increase patient flow, brand visibility, and revenue for the clinic. This role manages digital and offline marketing, coordinates with call center and front desk teams, and ensures all campaigns comply with UAE healthcare advertising regulations.
Key Responsibilities
Plan and execute marketing campaigns for medical, dental, dermatology, and aesthetic services
Supervise daily marketing activities, team members, and external agencies
Manage digital marketing (social media, Google Ads, Meta Ads, promotions)
Coordinate with call center and reception to convert leads into appointments
Monitor patient leads, campaign performance, and ROI
Ensure branding consistency across all platforms and in-clinic materials
Handle clinic promotions, packages, and seasonal campaigns
Coordinate influencer marketing and partnerships (if applicable)
Ensure full compliance with MOH / DHA advertising guidelines
Prepare weekly and monthly performance reports for management
Key Performance Indicators (KPIs)
Number of qualified leads generated monthly
Lead-to-appointment conversion rate
Cost per lead (CPL)
Monthly patient footfall growth
Campaign ROI
Social media reach, engagement, and follower growth
Timely execution of approved marketing campaigns
Qualifications & Experience
Bachelor's degree in Marketing, Business Administration, or related field
3-5 years of experience in clinic / healthcare marketing
Strong knowledge of digital marketing platforms
Experience supervising staff or coordinating agencies
Understanding of UAE healthcare advertising rules is a strong advantage
Excellent communication, planning, and reporting skills
NOTE : Job location is for three banches in dubai , ajman and dibba fujairah , driving licenseis mandatory
Job Type: Full-time
Pay: AED5,000.00 - AED6,000.00 per month
License/Certification:
* uae driving license (Required)
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