Job Description

Marketing Manager - voco Hotels - Dubai, UAE
Position Overview
voco Hotels, part of IHG Hotels & Resorts, is seeking a creative and strategic Marketing Manager to lead branding, social media, and digital content initiatives for its exclusive adults-only island property in The Heart of Europe, Dubai. This role combines creative execution with marketing strategy - perfect for a hands-on hospitality marketer passionate about luxury, lifestyle, and social storytelling.
Job Details
Country: UAE
City: Dubai
Industry: Hospitality / Hotels
Function: Marketing / PR / Advertising
Salary: 12000-16000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
Marketing & Campaign Management

• Plan, develop, and execute marketing campaigns for rooms, dining, and lifestyle events.
• Ensure consistent brand messaging across all touchpoints - digital, print, and in-hotel.
• Collaborate with PR agencies, influencers, and media partners for promotional campaigns.
• Analyze campaign performance and prepare regular reports with actionable insights.

Social Media Strategy & Management

• Manage all official social media platforms including Instagram, TikTok, and Facebook.
• Create and maintain an engaging content calendar aligned with property goals.
• Post, schedule, and manage community interactions including messages and comments.
• Track analytics and engagement metrics, adjusting content strategy for performance growth.

Content Creation & Brand Storytelling

• Capture and edit daily photo and video content showcasing events, guests, and resort ambiance.
• Produce short-form video content and reels tailored for social engagement.
• Partner with photographers, designers, and creative agencies for high-quality visual production.
• Maintain a consistent tone and visual identity that reflects the voco brand personality.

Cross-Functional Collaboration

• Work closely with the sales, F&B, and events teams to support marketing goals.
• Coordinate promotions and brand activations with local and international partners.
• Support strategic initiatives for long-term brand growth and guest engagement.

Ideal Profile

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum 3 years of marketing experience within hospitality, luxury lifestyle, or nightlife sectors.
• Strong understanding of social media trends and content creation techniques.
• Skilled in video editing, design, and social media tools (Canva, CapCut, InShot, or Adobe Suite).
• Experience working with influencer collaborations and PR events.
• Excellent communication, creative vision, and project management skills.
• Availability to work flexible hours, including weekends or evenings during key activations.

Skills Set

• Digital Marketing & Social Media Strategy
• Content Production & Creative Direction
• Brand Development & Campaign Management
• Influencer & PR Coordination
• Analytics & ROI Optimization
• Photography / Videography

Why Join Us

• Be the creative voice of voco Hotels' one-of-a-kind luxury island experience in Dubai.
• Competitive compensation, accommodation benefits, and performance incentives.
• Access to IHG career development programs and international mobility opportunities.
• Work within a dynamic, inclusive, and innovative hospitality culture that values individuality.

About the Company
voco Hotels by IHG is a premium brand that blends reliability with relaxed sophistication. Each voco property is uniquely distinctive, delivering contemporary charm, sustainability, and warm, characterful service. At voco Dubai, guests and team members enjoy an inspiring environment that balances creativity and comfort. Join a forward-thinking hospitality brand redefining modern luxury through design, authenticity, and meaningful experiences.
Job Title Marketing Manager - voco Hotels - Dubai, UAE
Marketing Manager - voco Hotels - Dubai, UAE
Position Overview
voco Hotels, part of IHG Hotels & Resorts, is seeking a creative and strategic Marketing Manager to lead branding, social media, and digital content initiatives for its exclusive adults-only island property in The Heart of Europe, Dubai. This role combines creative execution with marketing strategy - perfect for a hands-on hospitality marketer passionate about luxury, lifestyle, and social storytelling.
Job Details
Country: UAE
City: Dubai
Industry: Hospitality / Hotels
Function: Marketing / PR / Advertising
Salary: 12000-16000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities
Marketing & Campaign Management

• Plan, develop, and execute marketing campaigns for rooms, dining, and lifestyle events.
• Ensure consistent brand messaging across all touchpoints - digital, print, and in-hotel.
• Collaborate with PR agencies, influencers, and media partners for promotional campaigns.
• Analyze campaign performance and prepare regular reports with actionable insights.

Social Media Strategy & Management

• Manage all official social media platforms including Instagram, TikTok, and Facebook.
• Create and maintain an engaging content calendar aligned with property goals.
• Post, schedule, and manage community interactions including messages and comments.
• Track analytics and engagement metrics, adjusting content strategy for performance growth.

Content Creation & Brand Storytelling

• Capture and edit daily photo and video content showcasing events, guests, and resort ambiance.
• Produce short-form video content and reels tailored for social engagement.
• Partner with photographers, designers, and creative agencies for high-quality visual production.
• Maintain a consistent tone and visual identity that reflects the voco brand personality.

Cross-Functional Collaboration

• Work closely with the sales, F&B, and events teams to support marketing goals.
• Coordinate promotions and brand activations with local and international partners.
• Support strategic initiatives for long-term brand growth and guest engagement.

Ideal Profile

• Bachelor's degree in Marketing, Communications, or related field.
• Minimum 3 years of marketing experience within hospitality, luxury lifestyle, or nightlife sectors.
• Strong understanding of social media trends and content creation techniques.
• Skilled in video editing, design, and social media tools (Canva, CapCut, InShot, or Adobe Suite).
• Experience working with influencer collaborations and PR events.
• Excellent communication, creative vision, and project management skills.
• Availability to work flexible hours, including weekends or evenings during key activations.

Skills Set

• Digital Marketing & Social Media Strategy
• Content Production & Creative Direction
• Brand Development & Campaign Management
• Influencer & PR Coordination
• Analytics & ROI Optimization
• Photography / Videography

Why Join Us

• Be the creative voice of voco Hotels' one-of-a-kind luxury island experience in Dubai.
• Competitive compensation, accommodation benefits, and performance incentives.
• Access to IHG career development programs and international mobility opportunities.
• Work within a dynamic, inclusive, and innovative hospitality culture that values individuality.

About the Company
voco Hotels by IHG is a premium brand that blends reliability with relaxed sophistication. Each voco property is uniquely distinctive, delivering contemporary charm, sustainability, and warm, characterful service. At voco Dubai, guests and team members enjoy an inspiring environment that balances creativity and comfort. Join a forward-thinking hospitality brand redefining modern luxury through design, authenticity, and meaningful experiences.
Post Details
Job Start Date
Salary from 12000.00
Salary to 16000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required