Job Description

Experience Required: 10+ years in Digital Marketing Prior experience in Events Management (mandatory)

Role Overview We are seeking a highly experienced Marketing Manager / Head of Marketing to lead brand repositioning, digital growth, and demand generation for JMJ. The role requires a strategic thinker with hands-on execution ability across digital platforms, website performance, search leadership, and lead-to-conversion optimization.

Key Responsibilities Brand & Strategy Lead brand repositioning initiatives for JMJ to strengthen market presence and differentiation. Develop and execute an integrated marketing strategy aligned with business goals. Ensure consistent brand messaging across all digital and offline touchpoints.

Digital Marketing & Website Management Own and manage the company website, ensuring optimal performance, UX, and conversion paths. Oversee and control: SEO (Search Engine Optimization) SCM (Search Campaign Management / Paid Media) CRM (Customer Relationship Management) CRS (Customer Retention Systems / Sales funnels)

Search & Performance Marketing Make JMJ #1 in search capture through organic and paid strategies. Lead keyword strategy, content optimization, backlinking, and technical SEO. Manage paid campaigns to maximize ROI and lead quality.

Lead Generation & Conversion Drive lead generation through the website and digital channels. Capture, analyze, and optimize lead data. Convert website traffic into qualified leads and customers. Improve conversion rates through funnel optimization, landing pages, and A/B testing.

Media Planning & Campaigns Create and execute media plans across digital platforms. Manage budgets, performance tracking, and optimization of campaigns. Coordinate with agencies, vendors, and internal teams.

Events & Integrated Marketing Leverage past events management experience to integrate offline and online marketing efforts. Support brand visibility through events, launches, and experiential marketing.

Required Skills & Qualifications 10+ years of proven experience in Digital Marketing Strong background in SEO, Paid Media, CRM, Website Optimization Experience in brand repositioning and growth marketing Prior experience in Events Management Strong analytical mindset with data-driven decision-making Leadership and stakeholder management skills Ability to work both strategically and hands-on

Key Success Metrics Search ranking leadership Lead generation growth Conversion rate improvement Website traffic quality and engagement Brand visibility and positioning ROI on media spends

Reporting To Senior Management / Leadership Team

Requirements:

Where are you located? What's your nationality? What is your expected salary for this job? What is your notice period; when can you engage this job? Please only apply and press yes if you have read the requirements, education, experience and certifications, and match these.