Develop annual sales and marketing plans aligned with the park's business targets.
Identify new business opportunities through market research, competitor analysis, and trend monitoring.
Build and maintain strong client relationships with schools, corporates, and travel agencies to drive group sales and partnerships.
Manage sales pipelines and ensure timely achievement of monthly and annual targets.
B. Revenue Growth & Business Development
Lead initiatives to increase ticket sales, memberships, and group bookings.
Negotiate and close corporate deals, sponsorships, and seasonal promotions.
Implement upselling and cross-selling strategies across waterpark services, including F&B, retail, and events.
C. Marketing & Brand Promotion
Oversee marketing campaigns (digital, print, and events) to increase brand visibility.
Manage social media platforms, online presence, and engagement strategies.
Develop seasonal promotions, special offers, and loyalty programs.
Collaborate with creative teams to ensure consistent branding across all platforms.
D. Team Leadership & Collaboration
Supervise the Sales & Marketing team, providing coaching, training, and performance evaluations.
Work closely with Operations, Finance, and HR to ensure smooth execution of campaigns and events.
Represent the waterpark at trade shows, networking events, and industry functions.
E. Compliance & Reporting
Ensure all marketing and sales activities comply with UAE laws and cultural standards.
Prepare and present monthly sales reports, forecasts, and ROI analyses to management.
Monitor budget utilization and optimize marketing spend effectively.
3. Key Performance Indicators (KPIs)
Achievement of monthly/annual revenue targets.
Growth in corporate accounts and partnerships.
ROI on marketing campaigns and promotions.
Increase in online engagement and digital reach.
Customer satisfaction and retention rates.
4. Qualifications & Requirements
Bachelor's degree in Marketing, Business Administration, or related field (Master's preferred).
Minimum of
6 years' proven experience
in marketing and sales, with at least 3 years in a managerial role within leisure, hospitality, or entertainment industries.
Strong knowledge of UAE and GCC market dynamics.
Excellent negotiation, communication, and presentation skills.
Proficiency in digital marketing tools, CRM systems, and MS Office Suite.
Fluency in English required; Arabic proficiency an advantage.
Job Type: Full-time
Pay: AED5,000.00 - AED7,000.00 per month
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