Job Description

Marketing and Customer Experience Manager - Al-Futtaim Malls - Dubai, UAE
Position Overview
The Marketing and Customer Experience Manager role in Dubai is a senior leadership position responsible for defining and delivering the strategic brand positioning, commercial performance, and end-to-end customer experience for Dubai Festival Plaza. The role drives integrated, data-driven marketing and customer experience strategies that increase footfall, sales, tenant performance, loyalty, and community relevance, while aligning with Al-Futtaim Malls portfolio objectives and governance standards.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Marketing Management
Salary: 22000-32000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Lead the development and execution of integrated marketing and customer experience strategies to strengthen Dubai Festival Plaza market positioning
• Drive footfall, sales growth, and tenant performance through data-led campaigns, events, PR, digital platforms, and customer engagement initiatives
• Oversee marketing execution across channels, ensuring effective budget utilization and measurable ROI
• Develop and manage the mall brand identity, reputation, and communications to support revenue growth and asset profitability
• Partner closely with tenants to align marketing initiatives that enhance sales performance and customer appeal
• Lead customer experience strategy across touchpoints, including service standards, loyalty initiatives, and community engagement
• Analyze customer data, market trends, and performance metrics to inform strategic decisions and continuous improvement
• Manage agency partners, suppliers, and internal stakeholders to ensure timely and high-quality delivery
• Ensure compliance with portfolio governance standards and alignment with Al-Futtaim Malls objectives

Ideal Profile

• Bachelor's degree in Marketing, Business Administration, or a related field
• Senior-level experience in marketing and customer experience leadership within retail, malls, or consumer-facing environments
• Strong strategic planning capability combined with hands-on execution oversight
• Proven ability to use data and insights to drive commercial outcomes
• Experience managing multiple stakeholders including tenants, agencies, and senior leadership

Skills Set

• Strategic marketing and brand management
• Customer experience design and performance management
• Data-driven decision making and budget optimization
• Stakeholder leadership and tenant engagement
• Event marketing, PR, and digital platform oversight
• Strong communication and presentation skills

Why Join Us

• Senior leadership role within a flagship retail destination
• Opportunity to shape a differentiated mall brand and customer experience
• Competitive compensation aligned with Al-Futtaim Malls standards
• Exposure to a regional retail portfolio with long-term growth potential
• Collaborative, performance-driven culture focused on excellence and innovation

About the Company
Al-Futtaim Malls is part of the Al-Futtaim Group and specializes in the development and management of retail-led destinations across the MENA region. With a strong track record in creating high-performing, community-focused shopping environments, Al-Futtaim Malls delivers sustainable growth and long-term value for tenants, partners, and customers through strategic asset management and innovative customer experiences.
Job Title Marketing and Customer Experience Manager - Al-Futtaim Malls - Dubai, UAE
Marketing and Customer Experience Manager - Al-Futtaim Malls - Dubai, UAE
Position Overview
The Marketing and Customer Experience Manager role in Dubai is a senior leadership position responsible for defining and delivering the strategic brand positioning, commercial performance, and end-to-end customer experience for Dubai Festival Plaza. The role drives integrated, data-driven marketing and customer experience strategies that increase footfall, sales, tenant performance, loyalty, and community relevance, while aligning with Al-Futtaim Malls portfolio objectives and governance standards.
Job Details
Country: UAE
City: Dubai
Industry: Marketing and Advertising
Function: Marketing Management
Salary: 22000-32000 monthly (Market estimated)
Gender: Any
Candidate Nationality: Any
Job Type: Full-time
Key Responsibilities

• Lead the development and execution of integrated marketing and customer experience strategies to strengthen Dubai Festival Plaza market positioning
• Drive footfall, sales growth, and tenant performance through data-led campaigns, events, PR, digital platforms, and customer engagement initiatives
• Oversee marketing execution across channels, ensuring effective budget utilization and measurable ROI
• Develop and manage the mall brand identity, reputation, and communications to support revenue growth and asset profitability
• Partner closely with tenants to align marketing initiatives that enhance sales performance and customer appeal
• Lead customer experience strategy across touchpoints, including service standards, loyalty initiatives, and community engagement
• Analyze customer data, market trends, and performance metrics to inform strategic decisions and continuous improvement
• Manage agency partners, suppliers, and internal stakeholders to ensure timely and high-quality delivery
• Ensure compliance with portfolio governance standards and alignment with Al-Futtaim Malls objectives

Ideal Profile

• Bachelor's degree in Marketing, Business Administration, or a related field
• Senior-level experience in marketing and customer experience leadership within retail, malls, or consumer-facing environments
• Strong strategic planning capability combined with hands-on execution oversight
• Proven ability to use data and insights to drive commercial outcomes
• Experience managing multiple stakeholders including tenants, agencies, and senior leadership

Skills Set

• Strategic marketing and brand management
• Customer experience design and performance management
• Data-driven decision making and budget optimization
• Stakeholder leadership and tenant engagement
• Event marketing, PR, and digital platform oversight
• Strong communication and presentation skills

Why Join Us

• Senior leadership role within a flagship retail destination
• Opportunity to shape a differentiated mall brand and customer experience
• Competitive compensation aligned with Al-Futtaim Malls standards
• Exposure to a regional retail portfolio with long-term growth potential
• Collaborative, performance-driven culture focused on excellence and innovation

About the Company
Al-Futtaim Malls is part of the Al-Futtaim Group and specializes in the development and management of retail-led destinations across the MENA region. With a strong track record in creating high-performing, community-focused shopping environments, Al-Futtaim Malls delivers sustainable growth and long-term value for tenants, partners, and customers through strategic asset management and innovative customer experiences.
Post Details
Job Start Date
Salary from 22000.00
Salary to 32000.00
Number of Vacancies 1
Location -
Location City Dubai
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location

Skills Required