Job Description

Job Title Growth Marketing Lead

Description

Our people are the key elements to our success.
We believe in a world where growth thrives across borders and cultures. That's why our Founder and CEO Rick Hammell started Atlas, coining the term Employer of Record (EOR) simultaneously. As an EOR, Atlas employs people to work for companies anywhere in the world.Before we came along, the only businesses offering a similar solution were essentially brokers. They'd outsource your HR and payroll services to third-party providers in different countries. Today, we're the only 100% Direct EOR in the world, partnering with clients to get to market 82% faster, at a reduced cost, and with lower risk through local expertise in over 160 countries.

Atlas technology powers the idea that companies can employ whoever they want, wherever they are in the world. Through our cloud-based platform, we deliver the Human Resources infrastructure that underpins international growth, leaving companies free to focus on the strategy that makes it happen.We partner with our clients through their international life cycle from the first dip in the global pool until the moment it's time to set up their own entities and run payroll. Atlas is here from point A to point Z.

The future of work is borderless, and so are we. So, it helps that our people are located around the globe - in the US, UK, India, China and beyond - and speak 90+ languages. Diversity and inclusion are at our core.

We're excited about our next phase of growth. We're launching new tech, adding new solutions and now we're looking for YOU - eager for a challenge, energized by innovation and aligned with our mission to deliver a future of work without borders.

As the Growth Marketing Lead, you'll develop, implement, track, and optimize regional digital campaigns across multiple platforms. You'll own all our marketing channels and measure their success. You'll oversee creating a digital marketing strategy that supports our overarching business goals.

Key Responsibilities:
Lead digital projects in the marketing domain (Digital Channels, Digital Media, CDP and Attribution)
Manage the end-to-end delivery of advising clients on the optimal ways of working with digital channels
Advise clients on marketing effectiveness, optimization, and efficiency across the campaign chain
Design and build multi-channel Digital Marketing campaigns for activation purposes (strategy & planning)
Demonstrate a strong understanding of marketing analytics and the ability to apply insights from this to optimize campaigns and advise the client on opportunities/actions for optimization (effectiveness and efficiency)
Translate marketing stories and business goals into actionable digital marketing campaigns and lead the effective execution of those campaigns across all channels.
Build omni-channel strategy across Paid Social, Paid Search, Display, Affiliate, and other channels with the help of internal marketing/content teams and external agency partners (research, targeting, spend distribution, keyword building, creative development etc.)
Partner with creative teams to produce copy, messaging and creative assets adhering to the Paid Media platform specifications; ensure a consistent brand experience across all touchpoints.
Customize user journeys and messaging based on region, language and where users are in their customer journey.
Nurture effective relationships with agency counterparts and all vendors.
Continuously identify and recommend new tactics and resources needed to successfully execute campaigns, measure results, and inform evolving strategy.
Monitor performance for full funnel marketing campaigns. Identify low performing ads and placements and formulate recommendations to fully capitalize on campaign KPI's.
Stay abreast of market trends and understand the EOR industry landscape to best position Atlas.
Launch qualitative and quantitative A/B and multivariate tests across all key channels and provide data insights to relevant parties (testing everything from creative to landing page experiences).
About You:
3+ years' experience in managing and optimizing digital advertising channels, including paid social, search, display, affiliate, SEO etc.
BS/BA in Marketing, Business, or equivalent work experience.
Track record of driving significant customer growth in SaaS company.
Understanding of building marketing funnels and marketing attribution models.
Proven success in managing and leading performance marketing and affiliate agencies.
Confident presenting and can effectively convey POVs, results, and strategies to internal teams and stakeholders.
Highly analytical and data-driven, enjoy creating reports and dashboards.
Possess natural curiosity about consumer behaviour, industry-trends, and competitive insights.
Self-starter who thrives in ambiguous environments and adapts easily to change.
Demonstrate highly organized campaign/timeline management, with strong attention to detail.
Experience and desire to work in a fast-paced, global organization with team spanning across multiple time zones.
Collaborative cross-functional team player who is open-minded, flexible and willing to be hands-on in the role.
Deep knowledge of the Microsoft Office suite, especially Excel, preferred
Detail oriented and highly organized time management skills.
What We Offer
The opportunity to work with a purpose - simplifying global expansion while supporting sustainable communities around the world
A diverse and inclusive environment, with over 40 nationalities represented, 90+ languages spoken, and a workforce made up of 52% women
Flexible PTO and birthdays off
Growth and development opportunities with access to Coursera - a leading learning and certification provider
The opportunity to challenge yourself in a high-performing organization and leave each day knowing you have made an impact.
This position description may not describe all duties, responsibilities, and skills associated with this position. It is intended to portray the major aspects of the job. Other duties or skills may be required.

Atlas Technology Solutions, Inc.is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind:Atlasis committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions atAtlasarebased on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate.Atlaswill not tolerate discrimination or harassment based on any of these characteristics.Atlasencourages applicants of all ages.

This role may be subject to a background check after an employment offer has been made and final employment will be subjective to a positive result, in addition, reference may be requested at the final stage of the process.

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By submitting your application, Atlas Technology Solutions, Inc. ("Controller") collects your personal data contained in your application. Controller is located in Chicago, IL. United States of America and can be contacted by emailing compliance@atlashxm.com. Controller processes your personal data for the purpose of carrying out the recruitment process, including but not limited to: assess your suitability for employment for the role for which you are applying, as well as future roles that may become available or facilitate communication with you. This is done based on the legitimate interests pursued by the Controller, which are the solicitation, evaluation, and selection of applicants for employment. You are not required to provide any requested information to Controller but failing to do so may result in not being able to continue your candidacy for the job for which you are applying. Your personal data will be shared with Greenhouse Software, Inc., a cloud services provider located in the United States of America and engaged by Controller to help manage its recruitment and hiring process on Controller's behalf. From time to time your personal data will be transferred to associated companies of Controller to process for the purposes described in this Privacy Notice. Controller will ensure that appropriate or suitable safeguards are in place to protect your personal data and that transfer of your personal information is in compliance with applicable data protection laws. If your application is successful your data is saved for the implementation of the employment relationship, complying with statutory regulations. Application documents of unsuccessful candidates are deleted after twelve months at the latest. Pursuant to the E.U. General Data Protection Regulation (GDPR), California Consumer Privacy Act (CCPA), and other applicable laws and regulations, you may have data subject rights enabling you to request to access, delete, correct, remove or limit the use, or receive a copy of your personal information in Controller

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