This a very exciting opportunity with an Online Fashion Start-up backed up by a large group of companies based in the UAE. As a General Manager, you will report directly to the Founder and the CEO.

Manage P&L, budgets, and timelines for all the projects for the online business.
Creating marketing plans that promote brand awareness and increase customer loyalty.
Researching consumer preferences and attitudes about products or services to identify trends and patterns in buying behavior.
Managing all aspects of a brands identity, including its visual appearance and name recognition
Observe the latest developments and trends in Fashion & e-commerce industry and formulate Market/brand operation strategies.
Lead end-to-end planning and execution of Marketing campaigns and new initiatives, which includes coordinating all e-commerce activities, working closely with diverse team members of different marketing functions (e.g. social media specialists, branding specialists, PR agency, etc) to plan and execute all campaigns strategies in order to achieve targets.
Strong understanding of performance metrics and analytics, knowing how it works together to drive eCommerce revenue
Able to set key performance indicators for team and manage, lead and drive marketing team to meet their targets
Regularly review and analyze all key marketing metrics, evaluate and adapt to customer needs to continuously improve customers satisfaction.
Optimize organizational and operational structures to increase digital selling and total selling
Grow the digital business and develop expansion strategies
Work closely with the global E-commerce Manager and the business development team to improve digital selling and omnichannel customer offering, by securing an enhanced customer experience.

Requirements

Previous ecommerce experience working in a leadership role within the fashion or retail industry.
Should have previous experience of direct line management responsibility, leading teams from distance is highly desirable
Background in strategic planning and experience in measuring relevant KPIs, strong knowledge in developing and implementing SOP and KPI metrics
Ability to demonstrate critical thinking and creative problem solving
Able to accurately analyze and interpret data, and utilize data to improve performance
Result-driven and eager to adapt to the dynamic environment of e-commerce
Budget management and/ or P&L experience
Proactive attitude and drive to constantly improve the business and best practices in order to achieve our goals
Strong communication and project management skills
Digital Expansion and site development experience
Willingness to travel if required.