Job Description

Job Title INT

Description

About Us
As a leader in luxury retail in the Middle East, Al Tayer Group's retail division, Al Tayer Insignia, hosts a portfolio of some of the world's best luxury brands in the fashion, jewellery, home and department store categories. Complementing its position in luxury retail, Al Tayer Insignia has also built new frontiers in lifestyle retail, representing leading brands in the Beauty, Home, Fashion and Hospitality sectors. Our brands include Bloomingdales, Harvey Nichols and Armani to name just a few!
What You'll Be Doing
Drive the development and execution of communications and events strategies for ATI portfolio of brands, overseeing media engagement, influencer relations, events and experiences
Collaborate with Marketing and Content to develop forward thinking, brand campaigns relevant to market and in line with brand guidelines
Build and maintain excellent relationships with regional media and influencers
Manage press and events agencies to ensure brand alignment and drive ROI
Protect our brands and customers with customer centric approach to crisis communications
Identifying new long-term and organic opportunities
Work with CRM & Digital Marketing teams to build relevant initiatives and analytics to support the brand strategy and business
Work closely with Creative & Content to bring campaigns to life in line with marketing campaigns
Build strong external relationships with partners, mall management, agencies and brands to bring new ideas
Maintain a thorough understanding of relevant Principal requirements and guidelines, ensuring that all the respective brands within the BU apply and adhere to the guidelines across all managed marketing activities Identify opportunities to enhance and build stronger brand equity for all brands represented and make suitable recommendations to the Marketing Managers
Map competitors' activities to inspire and inform development of plans by portfolio
Maintain coordination with key stakeholders to ensure full awareness of forthcoming campaigns and initiatives
Provide reports to Portfolio Marketing Managers on post campaign/initiative reflecting KPIS to drive customer sentiment, engagement and reach
Participate in the development of the Marketing Strategy for the Business Portfolio (BP), ensuring that it is in line with ATI's and the Principals overall strategic direction
Work with the cross functional teams to align on brand strategy and direction in the relevant region and market
Manage budget for division
Effectively lead and advise support team, looking to develop team to their full potential
Provide leadership and direction to the team towards the achievement of goals and objectives
Guide and motivate the team to enhance performance and produce quality work, and ensure that they are continuously developed for higher level roles
Prepare performance evaluation and appraisal reports of direct reports to assess productivity and progress and identify training needs of team members to improve efficiency and ensure conformity with standard procedures and practices
About You
Education/Certification and Continued Education
Graduate or Post Graduate Degree, preferably in the field of Business, Marketing or Communications
Years of Experience
8+ years of experience in Communications or Brand Marketing, at least 4 years in a managerial role.
Knowledge and Skill
Solid understanding of fashion/luxury retail
Strong existing networks with regional press and influencers
Excellent oral and written skills
Experienced in leading, developing and motivating teams
Ability to multitask and work on a variety of projects simultaneously
Languages
Proficient in the English language. Arabic would be an advantage
Additional Requirements
Leadership and interpersonal skills with the ability to lead motivate and develop team-members.
Proven track record of building collaborative working relationships with internal and external stakeholders.
Ability to evaluate business opportunities and identify potential risks.
A proactive approach and initiative
Additional Information

You have applied correctly

A message has been sent to the employer, you are going to receive the reply soon. Good luck!

You have applied correctly

The request has been sent correctly. However, we have seen that your resume is incomplete. We highly recommend you to fill it to let the employer know you. These are the fields you have empty: