We are seeking a skilled and creative Digital Marketing & Social Media Specialist to manage and grow our digital footprint. This role involves managing our social media channels, creating branded content and graphics, overseeing ad spend and performance analytics (especially on Meta platforms), and managing website updates and performance.
Key Responsibilities:
Manage and grow the company's presence on social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.)
Create visually appealing content and graphics aligned with brand identity (posts, stories, reels, ads, banners, etc.)
Plan, execute, and manage Meta (Facebook/Instagram) ad campaigns, including budgeting, targeting, and performance analysis
Monitor analytics across all platforms and report on performance, engagement, and ROI
Update and manage website content, ensuring design and functionality align with brand standards
Coordinate with internal teams to align digital messaging with business objectives
Stay up-to-date with the latest trends in digital marketing, social media, and advertising platforms
Requirements:
Proven experience in social media management and content creation
Strong graphic design skills (Adobe Creative Suite, Canva, or similar tools)
Experience with Meta Ads Manager and knowledge of ad performance analytics
Familiarity with website platforms (e.g., WordPress, Shopify, or similar CMS)
Strong written and verbal communication skills
Ability to work independently and manage multiple projects
Experience in performance marketing is a plus
Preferred Qualifications:
Bachelor's degree in Marketing, Communications, Graphic Design, or related field
Experience working with UAE-based companies or GCC region
Knowledge of SEO basics and Google Analytics is a plus
What We Offer:
Competitive salary based on experience
Flexible working environment
Opportunity to grow with a fast-paced company
Creative freedom and the chance to make a visible impact
Job Type: Full-time
Pay: AED3,000.00 - AED7,000.00 per month
Experience:
Marketing: 3 years (Required)
Location:
* Abu Dhabi (Preferred)
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