Digital Marketing Manager - Brand Strategy & Campaigns
IFZA Dubai is seeking a highly skilled Digital Marketing Manager to lead its digital strategy and oversee multi-channel marketing campaigns. This role requires a results-driven marketer with hands-on experience in managing SEO, paid ads, content creation, and performance analytics to elevate brand visibility and engagement across digital platforms.
Job Location: Dubai, United Arab Emirates
Industry: Business Setup & Free Zone Services
Function: Marketing & Communications - Digital Strategy
Salary: Negotiable
Gender: Any
Candidate Nationality: Any
Candidate Current Location: Any
Job Type: Full-time
What Does a Digital Marketing Manager Do?
As a Digital Marketing Manager at IFZA Dubai, you will be responsible for planning, executing, and optimizing digital campaigns across email, social media, and advertising platforms. You'll work closely with internal teams, agencies, and vendors to ensure alignment with brand objectives while leading a team to deliver measurable marketing results.
What Are the Key Responsibilities?
- Design, implement, and monitor strategic digital marketing campaigns across all platforms
- Manage digital assets including email marketing, database tools, SEO, and display advertising
- Ensure content and creative assets are in line with brand standards and business objectives
- Oversee and grow IFZA's social media presence across key channels
- Analyze performance metrics and drive data-backed decisions to optimize ROI
- Manage campaign budgets and prepare financial reports for senior leadership
- Coordinate with external agencies and vendors to support execution of digital strategy
- Provide leadership and mentorship to the digital marketing team
What Skills Are Needed for a Digital Marketing Manager in Dubai?
Education and Experience:
- Qualification in Digital Marketing, Communications, or a related field
- Proven experience in digital marketing or advertising, with a focus on SEO, social media, and performance marketing
Technical Skills:
- Proficiency in MS Office and web analytics tools (Google Analytics, etc.)
- Familiarity with ad serving platforms and A/B or multivariate testing
- Strong understanding of content strategy, online engagement trends, and conversion optimization
Soft Skills:
- Full English proficiency (additional languages are a plus)
- Excellent communication, analytical, and interpersonal skills
- Ability to lead cross-functional teams and manage multiple projects simultaneously
What Benefits Come with This Position?
- 24 annual leave days
- Annual flight ticket to home country
- Life insurance coverage
- Comprehensive medical insurance plan (with upgrade option)
- Department-based bonus scheme
- Exclusive Fazaa discounts at retail, dining, fitness, and entertainment outlets
- Participation in corporate events, team-building activities, and company functions
- Career development and learning opportunities
About the Company
The International Free Zone Authority (IFZA) offers Free Zone licenses based on an assortment of scalable business set-up solutions, covering thousands of Professional and Commercial business activities.
International Free Zone Authority\'s dedicated team can help you expand your operations to the UAE and join the world's most successful international companies.
The International Free Zone Authority offers a spectrum of flexible business set-up solutions that can optimise the benefits of the UAE's strategic location, world-class infrastructure and business- and tax-friendly environment.
Operating hand-in-hand with more than 400 local and international company formation specialists, The International Free Zone Authority provides competitive packages, efficient service and up-to-date knowledge on rules and regulations to ensure that its client's business foundation is laid timely and securely.
Job Title Digital Marketing Manager - Brand Strategy & Campaigns
Digital Marketing Manager - Brand Strategy & Campaigns
IFZA Dubai is seeking a highly skilled Digital Marketing Manager to lead its digital strategy and oversee multi-channel marketing campaigns. This role requires a results-driven marketer with hands-on experience in managing SEO, paid ads, content creation, and performance analytics to elevate brand visibility and engagement across digital platforms.
Job Location: Dubai, United Arab Emirates
Industry: Business Setup & Free Zone Services
Function: Marketing & Communications - Digital Strategy
Salary: Negotiable
Gender: Any
Candidate Nationality: Any
Candidate Current Location: Any
Job Type: Full-time
What Does a Digital Marketing Manager Do?
As a Digital Marketing Manager at IFZA Dubai, you will be responsible for planning, executing, and optimizing digital campaigns across email, social media, and advertising platforms. You'll work closely with internal teams, agencies, and vendors to ensure alignment with brand objectives while leading a team to deliver measurable marketing results.
What Are the Key Responsibilities?
- Design, implement, and monitor strategic digital marketing campaigns across all platforms
- Manage digital assets including email marketing, database tools, SEO, and display advertising
- Ensure content and creative assets are in line with brand standards and business objectives
- Oversee and grow IFZA's social media presence across key channels
- Analyze performance metrics and drive data-backed decisions to optimize ROI
- Manage campaign budgets and prepare financial reports for senior leadership
- Coordinate with external agencies and vendors to support execution of digital strategy
- Provide leadership and mentorship to the digital marketing team
What Skills Are Needed for a Digital Marketing Manager in Dubai?
Education and Experience:
- Qualification in Digital Marketing, Communications, or a related field
- Proven experience in digital marketing or advertising, with a focus on SEO, social media, and performance marketing
Technical Skills:
- Proficiency in MS Office and web analytics tools (Google Analytics, etc.)
- Familiarity with ad serving platforms and A/B or multivariate testing
- Strong understanding of content strategy, online engagement trends, and conversion optimization
Soft Skills:
- Full English proficiency (additional languages are a plus)
- Excellent communication, analytical, and interpersonal skills
- Ability to lead cross-functional teams and manage multiple projects simultaneously
What Benefits Come with This Position?
- 24 annual leave days
- Annual flight ticket to home country
- Life insurance coverage
- Comprehensive medical insurance plan (with upgrade option)
- Department-based bonus scheme
- Exclusive Fazaa discounts at retail, dining, fitness, and entertainment outlets
- Participation in corporate events, team-building activities, and company functions
- Career development and learning opportunities
About the Company
The International Free Zone Authority (IFZA) offers Free Zone licenses based on an assortment of scalable business set-up solutions, covering thousands of Professional and Commercial business activities.
International Free Zone Authority\'s dedicated team can help you expand your operations to the UAE and join the world's most successful international companies.
The International Free Zone Authority offers a spectrum of flexible business set-up solutions that can optimise the benefits of the UAE's strategic location, world-class infrastructure and business- and tax-friendly environment.
Operating hand-in-hand with more than 400 local and international company formation specialists, The International Free Zone Authority provides competitive packages, efficient service and up-to-date knowledge on rules and regulations to ensure that its client's business foundation is laid timely and securely.
Post Details
Job Start Date
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Number of Vacancies 1
Location -
Location City Dubai, United Arab Emirates
Desired Candidate's Profile
Gender No Preference
Nationality
Candidate Current Location