Job Description

We are looking for a data-driven and detail-oriented

Digital Marketing Analyst

to join our team. This role will focus on analyzing digital marketing performance across multiple channels, identifying trends, and providing actionable insights to optimize campaigns and improve ROI.

Key Responsibilities:

Monitor, analyze, and report on performance metrics across digital marketing channels including SEO, SEM, email, social media, and display advertising Develop dashboards and reports to track KPIs and marketing goals using tools such as Google Analytics, Data Studio, and Excel Work with the marketing team to evaluate the effectiveness of campaigns and recommend improvements Conduct competitor and market trend analysis to inform digital strategy Collaborate with content, design, and paid media teams to ensure campaigns are aligned with data insights Identify opportunities for conversion rate optimization (CRO) and user experience improvements Track customer behavior and attribution across digital touchpoints

Requirements:

Bachelor's degree in Marketing, Business, Statistics, or related field 2+ years of experience in digital marketing analytics or a similar role Proficient in tools like Google Analytics (GA4), Google Tag Manager, Excel, and data visualization platforms Strong understanding of digital marketing concepts, channels, and metrics Experience with SEO/SEM tools is a plus Analytical mindset with strong attention to detail and problem-solving skills
Job Type: Full-time

Pay: AED1.00 - AED2.00 per month

Experience:

* digital marketing: 2 years (Required)