JOB DESCRIPTION:

Joining Nestl\xc3\xa9 means you are joining the largest food and Beverage Company in the world. At our very core, we are a human environment \xe2\x80\x93 passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future.
In this role, you will be responsible for driving the digital transformation agenda for the Category in line with the overall Category strategy and priorities. You will achieve this by collaborating closely with internal and external stakeholders. In addition, you will also play a crucial role in supporting brand building & facilitating business growth. You will work towards enhancing digital know-how & building digital capabilities to create competitive advantage.

WHY JOIN US

Nestl\xc3\xa9 is a multinational company with a strong global presence. Working for a well-established and respected company like Nestl\xc3\xa9 can provide individuals with valuable experience and opportunities for professional growth. Operates in various sectors, including food and beverage, nutrition, health, and wellness. This diverse portfolio of products and brands offers employees a wide range of career paths and opportunities for development and specialisation. Places a strong emphasis on innovation, continuously striving to develop new and improved products to meet evolving consumer needs. Additionally, the company has made commitments to sustainability, focusing on areas such as responsible sourcing, environmental conservation, and social impact. Working for a company that prioritises these values can be appealing to individuals who are passionate about making a positive difference. Recognises the importance of investing in its employees\' growth and development. The company provides various training programs, workshops, and opportunities for advancement, allowing employees to enhance their skills and knowledge. Recognises the importance of work-life balance and often offers flexible work arrangements to support employees\' well-being. This can include options for remote work, flexible schedules, and programs aimed at promoting employee wellness.

RESPONSIBILITIES:

• Build & manage the category Digital ecosystem (website, CRM, data, audience strategy and personalisation, eCommerce enablers, Data Analytics etc.) with all relevant stakeholders.
• Empower brand teams across all clusters to deliver powerful and efficient media, creative, content and e-commerce plans/activities through idea generation, mentoring and regular feedback.
• Build a category digital communication strategy (creative, audiences, media) \xe2\x80\x93 i.e. Maggi (branded and unbranded), NN unbranded service platforms and Nescafe total portfolio
• Oversee all areas relating to - Category Digital strategy/priorities, website development and optimisation, CRM, first-party data collection and personalisation, media and influencers, eCommerce enablers, Lower Funnel Media Activation, eRetail Search and eCommerce activity plans (in collaboration with CDT and eCommerce teams), eContent creation/adaptation/amplification across the Content Typology pillars, integrated search (paid and organic), stakeholder management (SBU, Z-AOA, Global Digital Team).
• Leads the digital marketing strategy for the Category \xe2\x80\x93 supported by the media team & Head of Digital
• Elevate the Digital capabilities of the brand and relevant CDT team members by coaching and empowering them to join the Digital task force; involves brand teams in Digital Townhall Meetings and knowledge sharing sessions; promotes available training materials (e.g., Digital Academy); project assignments (e.g., D2C, eRetailer collaborations). Enables the execution of digital best practices and frameworks in the category.

QUALIFICATIONS

• Agency / digital or social media platform experience is a plus
• Strong category knowledge and business acumen
• Knowledge & experience in building strong brand equity
• Excellent oral and written communication skills
• Excellent understanding of digital platforms and how to deliver the right content to the right audiences, at the right time and through the right channels
• Project management skills
• Strong analytical thinking ability
• Strong verbal and written English communication skills are essential. Arabic is a strong plus

Be a part of Nestl\xc3\xa9. Be a force for good. Help us make a real difference on a global scale. With a presence in almost 190 countries, we\xe2\x80\x99re dedicated to our purpose of unlocking the power of food to enhance quality of life for everyone. Whether you\'re starting or continuing your career, explore how you can work with us. Innovate, challenge and drive change When you join Nestle, you join a collaborative, agile working environment that stretches your thinking and encourages innovation and an entrepreneurial spirit. You also become part of a Nestl\xc3\xa9 culture that is rooted in respect, empowered to experiment and to learn from failure. At Nestl\xc3\xa9, we expect you to step outside your comfort zone. Here, you can be confident to innovate, challenge and drive change. Your voice is listened to, valued and has genuine impact, because experience has taught us that we achieve far more together than we can alone. Find a place to learn, develop and grow Present in almost 190 countries, we offer a global platform for you to learn, develop and grow to your full potential. The scale of our business offers global career opportunities across different brands and products, and the opportunity to learn from the diverse range of skills and backgrounds of the colleagues around you. We both challenge and empower you to be the best version of yourself. Own your progress and be curious, flexible and ambitious to learn. Position: Digital Manager
Location: Nestle HQ Middle East, Dubai
Experience: At least 5-7 years\xe2\x80\x99 experience in digital marketing
Business Unit: Marketing

BENEFITS

When you join Nestl\xc3\xa9, you\xe2\x80\x99ll enjoy a range of attractive employee benefits: Competitive remuneration You\xe2\x80\x99ll be recognised for your contribution with a competitive salary and benefits package. And you may benefit from savings plans, insurances, loans, and discounted or free Nestl\xc3\xa9 products. You could even grab a bargain on retail products, services and activities. Location-specific opportunities Our working environments vary greatly, so depending on your job and your location, you could benefit from flexible working opportunities, volunteering programs, the ability to bring a pet to work, and much more. International mobility We offer opportunities to develop your career in different countries around the world. Global mobility plays an important part in developing Nestl\xc3\xa9\xe2\x80\x99s talent and our brands. Health and wellbeing at work Our employee health programs will help you develop and maintain a healthy lifestyle, with health checks, health care, onsite cafeterias and fitness centres, sport and other activities. Employee support More than ever, it is important that you are emotionally supported while at work and at home to be resilient and feel good as you carry out your everyday activities. We provide access to confidential counsellors to help when the unexpected happens or you are feeling overwhelmed. Parental leave With a minimum of 18 weeks paid parental leave for the primary caregiver, plus the opportunity to take further leave, your new family life can get off to a great start. Your work location may provide additional benefits and resources such as dedicated feeding rooms or creches.

STUDENTS AND GRADUATES

At Nestl\xc3\xa9, we offer exciting opportunities to people early in their careers all around the world. For early-career employees People Academy Available company-wide, this self-paced digital learning program helps you to discover Nestl\xc3\xa9, its culture, principles and environmental commitments. You\xe2\x80\x99ll learn how to adapt fast, work collaboratively, manage yourself and build leadership skills. People Academy can be accessed worldwide and is available in 19 languages. For young people looking to start a career Nestl\xc3\xa9 needs YOUth equips young people with the skills they need to thrive in tomorrow\xe2\x80\x99s workplaces. Focusing on employment/employability, entrepreneurship and agripreneurship, it has a range of initiatives in different markets, for example: Nesternship This program is available in Nestl\xc3\xa9\'s Asian markets. It\xe2\x80\x99s an e-learning module focused on helping job applicants to learn interview skills, and applicants receive tailored guidance on strengths and improvement opportunities when they complete the module.