Digital & Content Marketing Specialist

Dubai, United Arab Emirates

Job Description

Job Responsibilities:

Website & Digital Content Specialist implements online tools that promote organizations and boost client engagement, responsible for creating designing and maintaining website, creating the content that promotes a brand. They are usually responsible for creating and implementing a content plan and the copy that is posted on a website.
  • Coordinate and create digital content, including but not limited to website pages, podcasts, blog posts, and videos to enrich the user experience via the web journey
  • Researching content and consumer trends to ensure that content is relevant and appealing.
  • Ensuring that SEO and SMO strategies are effectively implemented.
  • Developing content strategies to effectively reach the desired target audience and marketing goals.
  • Responding to and troubleshooting all website issues.
  • Work closely and coordinate with marketing, sales, and product development teams
  • Develop and track ROIs and KPIs
  • Proofreading and editing content before publishing.
  • Planning, implementing, managing, monitoring, and upgrading the organization\'s website.
  • Identifying and responding to all website security breaches.
  • Ensuring that the website is protected by enabling the appropriate security measures.
  • Conducting content audits to eliminate redundant and/or duplicate information.
  • Creating appropriate website content aligned with the organization\'s strategy.
  • Ensuring website quality and efficiency by conducting regular test plans.
  • Improving the user experience of the website regularly.
  • Collaborating with all staff and management to ensure that the website aligns with brand strategy and meets the organization\'s standards.
  • Creating strategies to grow subscriber base and web traffic metrics.
  • Align the website with the organization\'s brand, strategy, and standards
  • Assist with social media campaigns and other marketing efforts
  • Complete tests to ensure website efficiency and quality
  • Develop website content to support organizational goals and strategies
  • Evaluate competitors\' websites & Follow industry best practices
  • Manage pay-per-click and search engine optimization campaigns
  • Ensure proper Data management via all synchronised platforms (MDM, Portal, etc.)
Digital Projects - business
  • Manage and supervise all Rollout projects from HQ, in collaboration with IT, such as: Webshop, Customer Portal, Data management, Chatbot, etc.
Job Requirements:
  • Excellent communicator & attention to details
  • Curious and passionate about the digital journey, digital transformation, & content creation.
  • Great at project management
  • Knowledgeable about a broad variety of digital platforms, CMS, SEO, SEM, etc.
  • Proven work experience in digital, and website management
  • 5+ years of related experience.
  • Sense of ownership and pride in your performance and its impact on company\'s success
  • Critical thinker and problem-solving skills
  • Team player
  • Good time-management skills
  • Great interpersonal and communication skills
  • BSc degree in Marketing, Digital media or any relevant
  • Additional qualification in web design or animation is a plus
Education:
  • Bachelor\'s degree in Digital marketing
  • Digital certifications is a plus
Skills:
  • Strong communication skill in both verbal and written skills in English.
  • Arabic or French is an advantage!
  • Excellent computer skills including MS Office suite and Adobe, Video software
  • Multitasking and prioritizing skills
  • Highly organized and strong reporting skills
Personality Attributes:
  • Creative Thinking
  • Punctual and reliable
  • Detail oriented with a vision and eye for the big picture
  • Think out of box
  • Result oriented and meet the deadlines
  • Self-motivated & Independent
Min Experience:

5 Years

Salary :

AED 18000

Temp/Perm::

Permanent

Location :

Dubai

Posted Date:

July 17, 2023

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Job Detail

  • Job Id
    JD1563773
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    18000 per month
  • Employment Status
    Permanent
  • Job Location
    Dubai, United Arab Emirates
  • Education
    Not mentioned