Main Purpose of the Role: To own and administrate local company sales forecasting and demand management for their respective categories across Arabia markets.
Main Accountabilities:
Base Demand Plan
Identify the right historical sales horizon to use for the baseline generation
Clean the historical sales data from any outliers
Identify the most appropriate statistical forecasting algorithm and models that should be used
Generate the baseline using the model selected and adjust where necessary
Communicate the generated baselines to relevant stakeholders
2. New Product Demand (NPD) Plan
Analyze the NPD bottoms up volumes provided by the Sales & Marketing team by using like model and scenario planning techniques
Challenge the NPD volumes (if required) then incorporate them in the demand plan
Work closely with Supply Chain and Category teams to ensure landing the NPD OTIF in all markets
Monitor the NPD performance for the first 3 months and highlight the need to amend forward forecast to the Category team
3. Facilitate the Demand Planning Process:
Own the forecast in any of the S&OP meetings (monthly cycle) and in the weekly operational meetings
Build the activities (that are over and above the baselines) provided by the Sales & Marketing teams
Maintain an assumptions tracker that would be used to evaluate the performance of the activity and challenge volumes going forward
Present the exceptions in the activity meeting and facilitate the process of reaching consensus on the final agreed unconstrained demand
Minute all the forecast changes that take place in any forum to ensure all stakeholders are aligned
Upload agreed unconstrainted demand in APO, ensuring Master Data related to each product is maintained on system to ensure accurate data flow
Send finance a constrained plan basis the demand and supply reconciliation output
4. Communication with Extended Supply Chain
Communicate the most updated demand plan with the relevant Supply Planning and Customer Service teams
Work with Customer Service team to ensure stocks availability in all markets and to develop scenarios to mitigate supply gaps (if any) through demand adjustments
Ensure the promotional plans are aligned with the Promotions team
5. Continuous Improvement
Analyze forecast accuracy and bias to identify and implement process enhancements to improve these KPI’s
Present the KPI’s to the Category team in order to find ways to improve them
Champion the development of changes to current processes
Coach the Category team on forecasting techniques to facilitate discussions while simultaneously improving KPIs
Key Competencies:
Analytical and critical thinking
Adaptable to changes in a fast-pasted environment
Challenger to the status quo
Bias for action and proactivity
Excellent communication skills
Relevant Experience:
Industrial Engineering (preferred) or engineering degree, Business graduates with statistical courses, Supply Chain specialized degree.
Fresh graduate or maximum three years of experience
Proficient in MS Office (knowledge of SAP, APO and R-studio is a plus)
CPIM or CSCP certification is a plus
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