Job Description

The Big Picture:

We are looking for a creative and detail-oriented Brand Specialist to join our team at Araby Brand


The ideal candidate will have a solid background in branding and social media, particularly within the Saudi and Gulf markets. Your role will be essential in shaping and communicating our brand stories to connect with diverse audiences.

About The Role:

As a Brand Specialist, you will be the voice and guardian of our brand, responsible for creating engaging content and developing strategies that resonate with our target audience.


This position offers a dynamic environment where creativity and strategic thinking are key.

Key Responsibilities Include:

Write creative content for social media in various Arabic dialects (with a focus on Saudi dialect) and Classical Arabic. Manage publishing across social media channels, including interactive stories, and analyze their performance. Develop and implement social media and content strategies aligned with brand objectives. Ensure brand visual and verbal consistency across all platforms (social, website, ads, etc.). Prepare periodic reports on brand and social media performance, analyzing results to propose actionable plans. Identify challenges and develop solutions to track brand objectives and ensure targets are met. Assist in writing and reviewing advertising and website content.

Requirements

Experience

: 4 years of proven experience in branding, social media, or content creation within a digital marketing agency.

Language

Skills

: Strong writing skills in Saudi dialect Arabic and Classical Arabic (English proficiency is a plus).

Attention

to

Detail

: Zero tolerance for spelling or grammar errors; accuracy is paramount.

Creative

Storytelling

: Proven ability to craft brand stories and creative content that drives engagement.

Social

Media

Knowledge

: Strong understanding of social media trends, tools, and best practices (Meta, TikTok, X, LinkedIn).

Strategic

Development

: Experience in developing brand and content strategies.

Analytical

Skills

: Ability to interpret reports and translate findings into actionable insights.

AI

Tools

Proficiency

: Solid knowledge and hands-on experience with AI tools for content and branding.

Ownership

Mentality

: A strong sense of ownership, treating the brand as if it's your own.

Benefits

Why Join Araby Brand?

Exciting bonus opportunities and incentives! Comprehensive health insurance coverage. Growth Opportunities: Be part of a team that values personal and professional development, with continuous learning and career advancement opportunities. Innovative Environment: Work in a dynamic, agile setting where creativity and innovation are encouraged. Impactful Work: Play a crucial role in driving the growth and success of our clients' businesses. Collaborative Culture: Join a passionate team dedicated to excellence and teamwork. * Flexible Work Arrangements: Enjoy flexible working options, including remote work, to support a healthy work-life balance.