Job Description

We are currently seeking a communications professional to join the Group Communications Team in the capacity of Campaign Manager - Thought Leadership.
Overview of the Role
We are seeking a strategic and hands-on Senior Communications Manager to join our Group Corporate Communications team. This role is suited to a senior communications professional with a strong track record of delivering 360 integrated campaigns, managing cross-functional teams, and overseeing budgets. The Senior Comms Manager will play a key role in driving key campaigns and initiatives that elevate our corporate reputation, amplify thought leadership, and support key business priorities.
A core part of this role includes managing our People Advocacy initiative -- a fast-growing community of employee brand ambassadors -- and equipping them with the tools, content, and confidence to represent the brand in authentic and meaningful ways. The successful candidate will collaborate across functions, business units, and markets to deliver campaigns that are data-led, creatively executed, and results-driven.
This role will also oversee the work of project teams (including internal resources and external partners) and be accountable for campaign budgets, timelines, and delivery quality. The Senior Communications Manager will take ownership of content and messaging across core topic pillars -- such as sustainability, innovation, digital transformation, and people -- which are central to our brand identity and corporate narrative.
Key Accountabilities

• Plan, execute, and manage 360 communications campaigns across internal, digital, social, media, and stakeholder channels
• Lead the People Advocacy programme, including content development, ambassador engagement, community management, training sessions, and data-driven planning
• Identify synergies across divisions, functions and teams to align messaging, amplify reach, and maximise the impact of campaign assets
• Develop creative campaign narratives, messaging frameworks, and storytelling content that reflect the Group's purpose, values, and strategic priorities
• Work with creative, media, and production teams to develop compelling visuals and multimedia content
• Track, analyse, and report on campaign effectiveness using key KPIs and insights to inform future activity
• Support the Global Head of Thought Leadership with special projects, strategic initiatives, and executive communications as needed
• Keep abreast of best practices and trends in integrated communications, digital advocacy, and stakeholder engagement
• Lead cross-functional project teams, providing direction, coordination, and quality control across multiple workstreams
• Manage campaign budgets, ensuring spend aligns with strategic priorities and delivers measurable value
• Develop and maintain strategic messaging and communications plans aligned to the Group's core topic pillars -- including sustainability, innovation, digital transformation, and people -- which are critical to our brand identity and corporate narrative
• Insight-led, multi-channel campaign strategies and assets
• Integrated 360 communications plans and campaigns built around our strategic priorities
• Scalable People Advocacy content toolkits, guidelines, and engagement plans and amplification metrics
• Clear and compelling messaging aligned with the Group's strategic direction
• Performance reports with recommendations for improvement
• Strong internal and external campaign alignment across business units and markets
• Project and budget oversight documentation with timely reporting on resource allocation and campaign ROI