Job Description

Step into a GM style position leading commercial growth, operations and key partnerships for a fast rising, founder led fragrance and lifestyle brand. Work closely with a creative CEO to scale distribution, elevate the team and drive the business into its next stage.
Drive commercial growth across wholesale, key accounts and B2B channels
Manage relationships with retailers, distributors and corporate clients. Big focus on driving business development across distributor and wholesale accounts
Create and implement sales plans that increase revenue and strengthen partnerships
Deliver operational improvements and support the shift to more tech-enabled systems
Oversee store performance through the Retail Manager and ensure smooth operations
Run and refine internal processes to improve efficiency and structure
Lead, guide and upskill a junior team while maintaining a supportive culture
Assess organisational needs and recommend future talent improvements over time
Work closely with a creative founder to turn ideas into actionable plans that scale the brand
Shape the commercial growth of a fast rising, founder led luxury brandLead the brand's growth phase in a GM role with wide commercial ownership
8-10 years of commercial background in consumer, retail or related sectors with experience building brands through distributors and wholesale partners. Ideally someone who can hit the ground running with existing relationships across key retailers where the brand can be placed
Proven track record managing key accounts and opening new retail or distribution doors
Comfortable shaping commercial strategy while staying hands-on with day-to-day execution
Strong operational mindset with experience improving systems, processes and ways of working
High emotional intelligence with a calm, supportive style that brings the existing team with them through change
Thrives in founder-led, creative environments and can translate ideas into structured, realistic plans
Confident assessing team structure and organisational needs then recommending practical improvements over time
The brand is a fast-growing, founder-led fragrance and lifestyle business known for its craftsmanship, creativity and artisanal product storytelling. The business has strong demand across retail, wholesale and corporate clients and is now ready for a commercial leader to help drive its next stage of growth.
Competitive package, benefits and variable compensation tied to the scale and growth of the brand.

Skills Required