Job Description

The Role

Key Responsibilities o Develop and implement brand marketing campaigns across digital, social, and offline channels. o Coordinate with design and content teams to produce marketing materials that reflect brand identity. o Manage social media presence, content calendars, and engagement initiatives. o Conduct market research to identify trends, competitor strategies, and customer insights. o Monitor and analyse campaign performance; prepare regular reports with recommendations. o Support events, sponsorships, and promotional activities to strengthen brand visibility. o Ensure consistency in brand messaging across all platforms and communications. o Collaborate with sales and product teams to align marketing activities with business objectives. o Maintain relationships with external agencies, vendors, and media partners.



Requirements

Qualifications & Skills o Bachelor's degree in Marketing, Business Administration, or related field. o 2-4 years of experience in brand marketing, digital marketing, or a related role. o Strong understanding of digital marketing platforms (social media, SEO, PPC, email marketing). o Creative mindset with excellent communication and presentation skills. o Ability to analyse data and convert insights into actionable strategies. o Strong organisational and project management skills. o Proficiency in MS Office; knowledge of design/marketing tools (e.g., Canva, Adobe Suite) is a plus.



About the company

Brand Folio LLC is the regional distributor for a leading sports brand in the Middle East, Africa and CIS.