Brand Manager

Kuwait, Kuwait

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Apply to: career@career-hunters.com Job Title: Brand Manager
Key Responsibilities

Analyze brand positioning and consumer insights
Shape and communicate our vision and mission
Translate brand elements into plans and go-to-market strategies
Manage a team of marketing people working on brand initiatives
Lead creative development to motivate the target audience to \xe2\x80\x9ctake action\xe2\x80\x9d
Establish performance specifications, cost and price parameters, market applications and sales estimates
Measure and report performance of all marketing campaigns, and assess ROI and KPIs
Monitor market trends, research consumer markets and competitors\xe2\x80\x99 activities
Oversee new and ongoing marketing and advertising activities
Monitor product distribution and consumer reactions
Devise innovative growth strategies
Align the company around the brand\xe2\x80\x99s direction, choices and tactics

Candidate Profile:

Proven ability to develop brand and marketing strategies and communicate recommendations to executives

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