Description

Brand Executive - Jumeirah Group & Corporate

United Arab Emirates

JOB DESCRIPTION

About Jumeirah Group:

For more than two decades, Jumeirah Group, a member of Dubai Holding, has been making a distinct mark on the global hospitality market with its unwavering Stay Different\xe2\x84\xa2 brand promise. Its award-winning destinations, including the iconic Burj Al Arab Jumeirah, position service beyond expectations, signature dining experiences and artful surroundings at the heart of every guest experience. Today, Jumeirah operates a world-class portfolio of 26 properties across the Middle East, Europe and Asia, and employs over 9,000 colleagues, representing over 120 nationalities.

In response to the evolving preferences of travellers today, Jumeirah Group is also pivoting towards the rapidly growing wellness tourism sector. Grounded in the principles of lifelong learning, longevity, and inclusivity, Jumeirah Group is re-fashioning its approach to position wellness as not just an accompaniment to its guests\' stays, but a central tenet of their overall experience. With 13 award-winning Talise Spas nestled across Jumeirah Group\'s properties, this transformation is evident in the group\'s current endeavours to integrate wellbeing into every facet of the guest journey.

Beyond holistic wellbeing and spa experiences, the Group\'s expansive portfolio also includes Jumeirah Restaurants, a Dubai-based full-service hospitality provider with 85 acclaimed food and beverage brands, ranging from casual dining venues to Michelin starred fine dining concepts; J Club, Dubai\'s leading lifestyle and wellness destination; Jumeirah One, the Group\'s dedicated recognition and rewards programme; and The Emirates Academy of Hospitality Management, the region\'s only fully accredited third-level academic institution delivering specialised degree programmes in hospitality management.

As Jumeirah continues to expand its global portfolio and scale up its operations to the next level of growth, we remain fully committed to developing and empowering our colleagues to excel in world-class environments as we solidify our legacy as a trailblazer in both luxury hospitality and wellness.

Jumeirah is committed to embedding equality, diversity and inclusion in all its practices, embracing a culture that celebrates diversity.

About the Job:

An opportunity has arisen for a Brand Executive to join Jumeirah Group & Corporate. The main duties and responsibilities of this role:

• Under guidance from the Brand Manager, contribute to maintaining content guidelines for verbal and visual communication, including photography, videography, and collateral for all Jumeriah Hotels.
• Assist in the application of Jumeirah brand values to new openings locally and globally, and assist with developing property specific positioning documents, identities, guidelines, and programs where required.
• Support the Brand Manager in creating required PowerPoint presentations for new hotel and F&B concepts within the Group\'s portfolio, ensuring brand consistency.
• Briefing third party suppliers for the delivery of brand materials (offline and online).
• Act as the day-to-day contact for creative agencies in the production of brand content, visual identity, and applications.
• Assist Jumeirah\'s sponsorship activities by helping to facilitate brand visualisation.
• Maintain strong relationships across Marketing, Social Media and Public Relations to ensure Brand and Digital Marketing campaigns and activity align.
• Pre-opening support to roll out the brand in new properties globally and ensure standards and guidelines are maintained.
• Assist with property visits for ad-hoc brand auditing and compliance checks.
• Support Manager Brand and Marketing in using research, market trends, and aggregate guest feedback to develop presentations, highlighting areas for improvement and differentiation, presenting strategies, business drivers, etc

About you:

The ideal candidate for this position will have the following experience and qualifications:

• Minimum of 2 years of experience in a similar role assisting in the management of multiple brand and digital marketing campaigns
• A developing understanding of brand building, brand development, brand measurement, and marketing strategies
• Understanding of marketing and media strategy, planning, and campaign management
• Understanding of content development and campaign production
• Strong communications and writing skills
• Strong interpersonal and negotiation skills

About the Benefits:

We offer an attractive tax-free salary, paid in Dirhams (AED), the local currency of the UAE. In addition, we offer generous F&B benefits, reduced hotel rates across our properties globally, excellent leave and health care package including dental coverage, flights home, life insurance, incentive programs, children\'s education assistance and other employee benefits making the role attractive to high performers and any applicant looking for a career with one of the most luxurious brands in the hospitality industry.

Joblinks.ae