Job Description

Create and drive marketing strategies to meet the revenue and growth objectives of the company Conceptualize, implement, and manage all the digital & social media marketing campaigns, events, and PR - relevant initiatives to ensure the brand and its identity are attractive, clear, and widely understood within the UAE restaurants Formulate annual digital & social strategies to achieve the optimum level of focus on brand equity, consumer needs and commercial targets Maintain close relationship with internal and external parties on planning and implementing business plans, and working closely with UK and Hong Kong marketing teams to share and implement best practice & max ROI on marketing assets Put food and the flair of our teams front and centre of all we do Drive marketing strategies to increase social and digital presence for our Licensed restaurants Conduct competitive analysis to identify the gaps, market opportunities, project flexibility and set realistic KPI's, prepare monthly summary on promotions and activity forecast Provide support with new restaurant openings. Liaise with external agencies to identify opportunities and bring together recommendations across all the communication channels, share with Operations team to ascertain which elements will be required Collaborate with the Finance team to evaluate and plan menu pricing strategies targeting profit maximization and successfully capture the market share keeping customer delight insights Explore marketing opportunities and work closely with the local distributors on implementation of marketing initiatives and loyalty programs Plan and manage all the events (including our live music events!) scheduled for the year and ensure complete execution and administration. Special attention needs to be given to our licensed restaurant in order to grow their brand and market share more than what it is now. Work closely with direct reports to monitor and develop team members' responsibilities, digital savviness, advise on projects and in motivating them Prepare and present quarterly and annual reports to the management on the success of marketing plans with further plans of development

Job Type: Full-time

Pay: Up to AED20,000.00 per month