Number of people reporting into this role: 5-9 (JRE’s - AM’s) - depending on the size of the business; minimum (9 people)
Client target: Responsible for regional revenue targets
Client contact: Extensive contact with senior-level client service teams and external clients
WPP / Regional responsibilities: none
Knowledge and skills required:
Minimum skills and knowledge:
 Relevant tertiary education (B.Com / B.Bus Sci Marketing / relevant degree preferred)
 10yrs+ relevant experience in market research and analysis
 Management experience
 Knowledge of research processes and methodologies (quantitative and qualitative)
 Ability to advise on research methodologies and products
 Advanced Statistical analysis
 Data analysis and interpretation
Role description © TNS 26.04.2012 3
 Marketing processes
 Project Management
 Presentation skills
 Interpersonal, analytical thinking, communication (verbal & written) and problem solving skills
 Computer application (Word, PowerPoint, Excel)
Behavioural dimensions:
 Communication skills
 Team skills
 Ability to multi-task
 Ability to handle stress/work under pressure
 Initiative
 Business etiquette
 Deadline orientated
 Willingness to accept responsibility and accountability for work
 Strategic thinking ability to add value to research results
 Understanding of client needs
 Understanding of practical applications in the context of real life marketing problems
 Team management
 Motivational ability