Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more than 20 countries in the Middle East, Asia and Africa, Al-Futtaim Group partners with over 200 of the world's most admired and innovative brands. Al-Futtaim Group's entrepreneurship and relentless customer focus enables the organization to continue to grow and expand; responding to the changing needs of our customers within the societies in which we operate.
By upholding our values of respect, excellence, collaboration and integrity; Al-Futtaim Group continues to enrich the lives and aspirations of our customers each and every day
Overview of the role:
We are looking for an Assistant Marketing Manager for our Industrial Equipment team. This role plays a critical part in executing integrated marketing activities including events, product promotions, digital marketing, agency coordination, and budget tracking, ensuring alignment with brand standards and business objectives.
Based in Dubai, the role works closely with internal stakeholders and external agencies to deliver timely, high-quality marketing initiatives that support sales, customer engagement, and brand visibility in the market.
What you will do:
Support the rollout and adaptation of marketing campaigns across multiple industrial brands in line with approved master visuals.
Plan and execute events, exhibitions, product launches, showroom activations, and customer engagement activities
Coordinate with creative, PR, media buying, and digital agencies to deliver marketing projects on time and within budget
Work closely with KSA business heads to develop and execute monthly marketing plans covering sales support, launches, events, and social media
Assist with digital marketing activities, including website updates, social media management, reporting, and content calendars
Coordinate photo and video shoots for digital and offline marketing channels
Manage POS material planning, procurement, and inventory control
Track and manage marketing budgets, supplier quotations, LPOs, invoicing, and campaign spend
Support campaign and event reporting, providing insights and performance analysis to the Senior Marketing Manager
Required skills to be successful:
Strong coordination and project management skills with the ability to manage multiple initiatives simultaneously
Solid understanding of B2B marketing, preferably within industrial, automotive, or heavy equipment sectors
Experience working with external agencies and suppliers
Strong attention to detail, planning, and organizational skills
Ability to manage budgets, track spend, and work closely with finance and procurement teams
Analytical mindset with the ability to interpret campaign performance and market trends
Excellent communication skills in English and Arabic
About the team:
You will be part of the Al-Futtaim Industrial Equipment marketing team, supporting the FAMCO businesses. The team works closely with sales, digital, CRM, procurement, and finance teams, as well as multiple external agencies, to deliver integrated, customer-focused marketing initiatives across a competitive and fast-paced market.
What equips you for the role:
Bachelor's degree in Marketing or a related discipline (Marketing diploma preferred)
5-8 years of marketing experience, ideally within automotive, industrial, or agency environments
Strong PC skills with the ability to manage reports, budgets, and presentations
Experience in event management, digital marketing coordination, and campaign execution
A proactive, self-starting attitude with the ability to work independently and as part of a team
Flexibility, strong negotiation skills, and the ability to thrive in a matrix organization
About Al-Futtaim Automotive
A major division of the UAE-based Al-Futtaim Group of companies,
Al-Futtaim Automotive
is an industry leader with presence in 10 countries across the Middle East, Asia and Africa.
Our core business activities at Al-Futtaim Automotive include distribution, manufacturing, leasing and aftersales, and we are firmly established as the regional representative of some of the world's most iconic automotive brands: Toyota, Lexus, Honda, Jeep, Chrysler, Dodge, Volvo and RAM.
We are driven by a customer-centric approach, constantly pushing the boundaries on innovation, quality standards, and value-added service across our vast universe of customers - right from motoring enthusiasts to fleet operators to contractors. Our mission is to become the leader in custom-made mobility solutions by delivering nothing less than world-class omni-channel experiences.
We channel our local expertise and global trust to deliver one of the most comprehensive portfolios of mobility products and solutions, from passenger cars to SUVs, electric vehicles to high-performance motorbikes, commercial vehicles to industrial & construction equipment.
What keeps the company moving forward is a 9000-member strong team, with inspiring possibilities for growth, throughout the career path.
This is Al-Futtaim Automotive and we empower talent to move forward.
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