Job Description

Customer Experience, Search & Personalization

Define and continuously improve the end-to-end digital customer journey across all touchpoints, with a strong focus on search relevance, product discovery, and personalized engagement Lead product development for site search, including algorithms, filters, sorting, and smart auto-suggestions to maximize findability and user satisfaction Drive dynamic product ranking strategies leveraging customer behavior insights, inventory data, trends, promotions, and seasonality

Visual Merchandising & On-site Experience

Collaborate closely with design, buying, and content teams to create visually compelling, high-converting product listing pages (PLPs) and product detail pages (PDPs) Build and optimize tools and automation to empower internal teams in managing on-site merchandising such as product carousels, landing pages, and dynamic category showcases Balance data-driven automation with human creativity to maintain fashion relevance, editorial storytelling, and commercial impact

MarTech Product Ownership & Integration

Own and build the MarTech ecosystem including CRM, Customer Data Platforms (CDPs), journey orchestration, loyalty platforms, and campaign automation tools Define and oversee data flows and integrations supporting personalized, event-triggered marketing journeys across owned and paid channels Develop modular, scalable user segmentation, targeting, and experimentation capabilities to drive smarter marketing execution

Product Roadmap & Agile Delivery

Develop and maintain the CX and Martech product roadmap aligned with brand vision and business growth targets Translate business needs into clear product requirements and collaborate with design and engineering teams to deliver features on time and at scale Lead continuous experimentation through A/B testing and data-driven iteration to optimize digital experience

Analytics, Insights & Customer Advocacy

Define, track, and report on key performance metrics such as search success, engagement, conversion rates, customer lifetime value, NPS, and merchandising effectiveness Use customer data and behavioral insights to identify opportunities and refine the customer journey across digital channels Act as the voice of the customer internally, ensuring user needs and expectations guide product decisions

Additional Familiarity & Growth Skills

To thrive and help scale our digital E-commerce business rapidly, the ideal candidate will:


Have familiarity with AI/ML-driven search, recommendations, and merchandising automation tools to enhance personalization and customer engagement Understand E-commerce backend systems including ERP integrations, order management, and inventory syncing to ensure seamless CX Be experienced with loyalty, gamification, and referral mechanics that boost customer retention and lifetime value Have a strong grasp of data privacy and compliance requirements impacting customer data handling and marketing Bring knowledge of performance marketing dynamics, attribution modeling, and multi-channel campaign optimization to align product features with marketing goals Demonstrate a strategic mindset focused on scalable solutions, automation, and operational efficiency to support rapid business growth Possess excellent stakeholder management and leadership skills to align cross-functional teams and external partners around ambitious growth plans





PROFILE


Bachelor's degree in Computer Science, Engineering, Business, or related field; MBA is a plus 5-9 years of product management experience, preferably within fashion E-commerce or consumer digital platforms, with at least 3 years focused on CX, MarTech, or search & discovery Strong understanding of site search technologies, ranking algorithms, merchandising platforms, and personalization engines Hands-on experience with leading MarTech platforms (e.g., CDPs, CRM, customer engagement, and analytics tools). Familiarity with enterprise-level E-commerce ecosystems and headless architecture (e.g., MACH Alliance frameworks or similar) is a strong advantage Exceptional analytical skills combined with deep user empathy and a proven record of launching and scaling CX-focused features Excellent communicator and team player, able to inspire cross-functional teams and align stakeholders around a shared product vision * Bonus: Experience with development, data science, AI/ML-driven search or recommendations, and product marketing