Description

Position at Wavemaker

About GroupM

GroupM is the world\'s leading media investment company responsible for more than $113B in annual media investment through agencies including Mindshare, MediaCom, Wavemaker, Essence and m/SIX, as well as the outcomes-driven programmatic audience company Xaxis. GroupM creates competitive advantage for advertisers via its worldwide organization of media experts who deliver powerful insights on consumers and media platforms, trading expertise, market-leading brand-safe media, technology solutions, addressable TV, content, sports and more.

About GroupM\'s function for CX, Data & Tech

GroupM Services - Data & Technology is an Analytics, Technology, and consulting group supporting the buying & campaign delivery teams. We combine adtech and martech platform strategy with data science & data engineering expertise, helping our clients make advertising work better for people.

Role

Data & Analytics Executive

Overview of the role & Responsibilities

Transforming raw data into captivating stories, illuminating insights, and driving growth for every decision. As a Data & Analytics Executive, you\'ll be crafting stunning dashboards, building efficient pipelines, and weaving insightful reports that empower every action.

Visualization

• Develop and maintain interactive and insightful data visualizations using BI tools (Google Looker Studio or PowerBI) to provide comprehensive insights
• Proficiency in dashboarding, with the ability to create visually compelling dashboards that communicate key metrics effectively

Data Engineering

• Basic understanding of Data Engineering concepts, with the willingness to contribute to data optimization processes
• Effectively connect and integrate data from various media sources, such as Google Analytics, social media platforms, and raw files to build compelling dashboards
• Conduct regular data quality checks and validation procedures to ensure data accuracy and integrity
• Support the team in identifying opportunities for process optimization and data-driven decision-making

Collaboration

• Collect data requirements from client/agency teams and understand them to create measurement framework, required data pipeline & the best way to visualize it
• Collaborate closely with cross-functional teams to understand data requirements and translate them into actionable insights and reports
• Effective communication skills to articulate technical subjects to non-technical audiences

Requirements

• 1-2 years of relevant experience in dashboarding, visualization & data engineering
• Proven expertise in BI and data visualization tools like Google Looker Studio, PowerBI & Datorama
• Experience with ETL processes and data cleansing techniques
• Proficiency in SQL, Google BigQuery and Looker Studio is preferred
• Strong attention to detail and a proactive approach to problem-solving
• A continuous learner with a desire to stay ahead of the curve in data technologies

Preferred qualifications

• Good understanding of the media landscape and its data complexities
• Familiarity with Google Analytics would be an added advantage

Wavemaker